BlockBerry Creative denies rumors of Loona's Chuu exiting label, threatens to file defamation lawsuit
if there is one member of the BlockBerry Creative girl group, Loona that is known to the world outside of the girl group it is Chuu. Born as Kim Ji-woo (Jiwoo), Loona's Chuu shot to fame as an 'ulzzang' girl. Ulzzang also called eoljjang is a popular South Korean term meaning "best face" or "good-looking". Being so popular even before her debut, Chuu seemed to be working very hard to achieve the success she has in her career but it seems like the rumors about Chuu having a tiff with her label BlockBerry Creative are still ongoing. Over the last few years, Chuu's agency has been under fire for mistreating the Loona member.
Back in 2021, it was announced that Loona’s Chuu had filed a lawsuit against her label, Blockberry Creative, after she was being overworked by being made to take up multiple TV shows and solo events. This was believed to be because the label, which was going bankrupt, was banking on Chuu’s solo gigs to stay afloat. After the lawsuit was filed, future reports suggested that Chuu received partial victory over her lawsuit against her label. It was stated that Chuu could choose the activities she would like to participate in after a certain clause from her exclusive contract with Loona’s label was terminated.
Not only that but last month it was stated that Chuu would sit out the girl group's upcoming concert following their comeback with 'Flip That' leaving fans concerned about how the label was managing Chuu.
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BlockBerry Creative shares a statement about Loona's Chuu
Days ago, a lot of news reports alleged that Chuu was suing her label a second time and that she was finally parting ways with BlockBerry Creative and would be taking her label to court a second time over mistreatment. It seems like there is a lot more to the story as BlockBerry Creative finally clears out the confusion with their most recent statement. Late in the day of June 23, BlockBerry Creative, the label that manages the activities of Loona as well as Chuu issued their official statement regarding the rumors of Chuu transferring to a new label after reports claim that she was being mistreated.
The label stated that Chuu was an active part of the group's recent comeback with 'Flip That' and mentioned how each one of the Loona members trusted each other and worked as one. BlockBerry Creative addressed the issues that had recently been surfacing online involving Chuu taking the label to court due to "unfair treatment" after a report alleged that all members but Chuu's profile photos were changed on the label's website.
Not only that but chats from an alleged BlockBerry Creative employee leaked online claiming that the label was letting Chuu go out on her solo schedules all by herself by not assigning her a manager. Several other reports also claimed that Chuu was going to move on to a different label for her future projects adding fuel to the raging fire.
Chuu's label denies all rumors including mistreatment claims
The label now refutes all the allegations against BlockBerry Creative stating that all the rumors are untrue. The label's official statement said, "The information related to Loona member Chuu is groundless." They added that the news reports were misguiding fans and the public even though there was no official position from the company or the individual member - in this case - Chuu.
The label then went on to threaten the reports stating, "We will actively respond to unconfirmed content or unilateral articles and comments that damage the reputation of the company and its members." Following that, BlockBerry Creative stated that they would be presently focussing on Loona's upcoming summer special mini album 'Flip That'.
The label also added that they will be taking strong measures with no lenient punishment for malicious posts and comments. On the other hand, Loona recently made a summer comeback with their mini-album on June 20.