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'Shark Tank': No deal as Kevin O'Leary calls Liberate's desperate pitch 'cult'

Liberate walked away with no deal as Mr Wonderful suggested that the founder 'take it behind a barn and shoot it'. Yikes!
UPDATED DEC 18, 2021
Kevin O'Leary and Olivia 'Liv' Bowser on 'Shark Tank' (ABC)
Kevin O'Leary and Olivia 'Liv' Bowser on 'Shark Tank' (ABC)

If this pandemic has taught us anything, it has shown people just how important it is to focus and prioritize mental health. While mental health is now being spoken about more openly, Liberate is paving a whole new path. With a focus on mental health fitness, Liberate allows individuals to access classes and a community centred around mental health care.

However, as wonderful as Liberate may seem, can it convince Mark Cuban, Daymond John, Kevin O'Leary, Lori Greiner and Robert Herjavec to make them an offer? Let's find out!

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Liv Bowser, the founder of Liberate walked in, hoping to bag $200,000 for 10% equity. However, after her pitch, O'Leary's immediate question was of she was running a cult of sorts, seeing that it came off that way. Getting into the numbers, she mentioned that classes retail at $19 and $49 per month, with an average of 20 people turning up for these classes. The sharks were not impressed by these numbers, to which she countered that most of her business came from the corporate sector, as they constituted for nearly 65% of her sales. She mentioned that Liberate has made $50,000 in sales to date and now, she is looking for a corporate manager to help her scale her business, as her B2B business is only 6 months old. 

But, no matter how much she tried to sell herself, the sharks weren't convinced, with Cuban saying she needed to sell at a premium, not out of desperation. She even began arguing with Robert Herjavec, in the hope of convincing him. Finally, O'Leary was the last out of the lot to flat out reject her, saying that she should 'take it (Liberate) behind a barn and shoot it' as there was no scope for it to be successful.

Fans were surprised and amused by the Shark's blunt response. "Leave it to @kevinolearytv to go for the jugular.  @ABCSharkTank #SharkTank" tweeted a fan. "Watching Shark Tank and a company is asking for a $2M valuation with $50k in sales…girl got spunk. I wish I had that much confidence. I've made 6 figures plus on my biz a year and still feel like it's not enough to tell ppl" added another. "not even sure how that last segment made it to air OOOOOOF I feel LIBERATED now that it's off my screen #SharkTank" stated a fan. "I hate seeing this woman on #SharkTank begging. Sometimes things just aren't meant to be." noted a fan. "WTF is Liberate? She's teaching people how to think? #Sharktank" asked another. 



 



 



 



 



 


Even O'Leary took to Twitter to defend himself, tweeting -- "It's nothing personal, but what I hate most is seeing time wasted. There's nothing wrong with moving on to the next idea. That could be your winner! #SharkTank".



 


However, before leaving, Liv noted that she would not be giving up on her dream anytime soon. Do you think Liv has what it takes to make it big? Were the Sharks too harsh with her? Sound off below with your thoughts and opinions. 

'Shark Tank' Season 13 Episode 9 airs on ABC on December 17, 2021, at 8 pm ET. Catch the latest episode featuring products like Liberate, MAXPRO Fitness, Tenikle, and Banana Loca.
Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime Video and iTunes.

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