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Richualist on 'Shark Tank': What is the cost and how to buy hair tool that detangles hair faster than manual methods

'Shark Tank' Season 15 Episode 19 will feature Richualist, a company known for its haircare products
PUBLISHED APR 5, 2024
Dawn Myers pitches Richualist on 'Shark Tank' Season 15 Episode 19 (Christopher Willard/ ABC)
Dawn Myers pitches Richualist on 'Shark Tank' Season 15 Episode 19 (Christopher Willard/ ABC)

BALTIMORE, MARYLAND: Understanding the intricate and time-consuming nature of styling highly textured hair,  Dawn Myers committed herself to pioneering cutting-edge technology aimed at simplifying and streamlining the process.

The result of her tireless efforts is The Mint, the latest groundbreaking product brought to you by Richualist. This remarkable invention is specifically designed to cater to the unique needs of curly hair textures, ranging from the delicate waves of 3a hair to the tight coils of 4c hair.

As a bright and ambitious law student, Myers encountered a life-changing moment when she decided to fully embrace her natural hair, a decision that marked a significant turning point toward self-acceptance and empowerment.

This personal epiphany ignited a fervent passion within her to extend this transformative experience to women of color worldwide. Through her innovation and unwavering dedication, Myers has not only revolutionized the hair care industry but has also empowered countless women of color to unabashedly embrace their natural beauty.

The Mint serves as a testament to her steadfast commitment to inclusivity and representation, affirming that every individual, irrespective of their hair type or texture, deserves to feel confident and radiant in their skin.

Dawn Myers, the founder of Richualist on 'Shark Tank' Season 15 Episode 19 (Christopher Willard/ ABC)
Dawn Myers, the founder of Richualist on 'Shark Tank' Season 15 Episode 19 (Christopher Willard/ ABC)

What is Richualist on 'Shark Tank' Season 15?

Richualist's top-selling item is The Mint, a versatile styling tool designed specifically for textured hair. The key feature of The Mint is its use of 'healthy heat', a cutting-edge technology that gently warms liquid hair products to an optimal temperature range of 130-140 degrees Fahrenheit.

This ensures that the products can penetrate the hair effectively and deliver maximum results. Furthermore, this innovative approach aids in minimizing product wastage, as customers discover they require less product compared to traditional styling methods.

The Mint is more than just a basic hair tool. It features 6 attachments specifically engineered to handle any hair texture with ease, making it incredibly convenient and adaptable.

This innovative product is set to transform the way we style our hair, drastically reducing the time and effort typically required for hair care. This is especially beneficial for women who struggle with managing their hair daily.

The Mint is a versatile hair tool designed to enhance both hair health and styling. With its optional product warming feature, it precisely warms curl creams or gels to a specific temperature, making them more effective.

Additionally, it detangles and styles hair twice as fast as manual methods while also minimizing shrinkage. Furthermore, it reduces the amount of liquid products required, ultimately saving consumers money.

It ensures easy and even distribution of products and comes with different attachments for different curl types. It is designed specifically for 4c hair types and can be used on short or transitioning hair. It includes attachments for achieving defined, voluminous, or frizz-free styles.

The Mint also helps retain moisture in the hair, allowing for longer intervals between wash days. It is designed to be compact and travel-friendly, with TSA-compatible styling pods. It decreases shedding by 70 percent.

Richualist's The Mint is its best-selling product (Christopher Willard/ ABC)
Richualist's The Mint is its best-selling product (Christopher Willard/ ABC)

Who is the founder of Richualist?

Dawn Myers, the visionary behind Ritualist, embarked on a journey to establish a company that caters specifically to the intricate requirements of women of color. However, entering the realm of engineering and manufacturing tech-enabled hardware presented formidable challenges, requiring significant financial resources and extensive training.

Undeterred by the heightened barriers to entry, she employed innovative and resourceful methods to raise funds, ultimately overcoming the obstacles. Along this journey, Myers discovered her knack for mentoring and guiding fellow women entrepreneurs, generously sharing her invaluable insights and coaching them on navigating similar hurdles in their ventures.

With a wealth of experience collaborating with prominent national organizations such as The Vinetta Project and Black Girl Ventures, she is dedicated to supporting entrepreneurs who are passionate about creating innovative solutions and making a positive impact within their communities.

Dawn Myers is the founder of Richualist (Christopher Willard/ ABC)
Dawn Myers is the founder of Richualist (Christopher Willard/ ABC)

What is the cost and how to buy Richualist?

Originally priced at $400, the Richualist is now available for a discounted rate of $299. Customers have the option to preorder the Mint version of the product. These exclusive Richualist items can be purchased directly from the brand's official website.

The Mint has got great reviews on its website.

A customer named Nicole said, "This tool is so simple but so so good. It's a staple in my haircare routine now. I travel with it and it makes my life so much less complicated. I WILL NOT do a washday without it now. It just makes it easier and makes my hair feel super healthy. I gave this 4 stars because I would like to see some changes and upgrades. Filling the pods can be annoying, the load button is a little tricky to work with, the detachable arm is a little wobbly, but they are really good about accepting feedback and making improvements. There is a little bit of a learning curve, but they are very good about giving tutorials if you need help. Once you get how to use it, it's 100% a game changer."

Another customer named Destiny Sadler posted, "I love using The Mint for so many different things! From applying my gel for my wash and go’s, using it with a hair mask for ultimate penetration, to using to cut down on the styling of my daughters hair! The brushes are perfect to interchange and cut the detangling process in half!!! Yes in half!! Gaaaah! My curls are more defined, yet soft ! The slight warmth melts absolutely all my products into my hair and it feels and looks so good! I can’t wait to travel with my Mint and not have to carry all my products in different containers! I can pop these in and out depending on my needs! It’s a must for any curly hair out there! Thank you for creating something to make our lives easier!"

One customer named Chelsea Anne wrote, "Killed two birds with one stone. My first time using it, I decided to fill my pod with avocado oil ..it worked through my hair while giving me the perfect hot oil treatment .. even distribution throughout sectioned hair feeling super soft and hydrated. Definitely can't wait for my next wash day !!"

Richualist' best selling product The Mint costs around $400 (Christopher Willard/ ABC)
Richualist's best-selling product The Mint costs around $400 (Christopher Willard/ ABC)

Where is Richualist now?

Richualist is a burgeoning company specializing in healthcare and personal care products, which came into existence in the year 2022. Despite being relatively new to the market, the company boasts immense growth potential.

Its noteworthy presence has already been acknowledged and recognized by reputable media outlets such as ABC, Essence, NBC, and Byrdie. As of now,

Richualist's Instagram page boasts a modest following of 1.2k dedicated followers. However, with Dawn's upcoming appearance on the widely acclaimed television show 'Shark Tank,' it is anticipated that these numbers will experience a significant surge soon.

Dawn Myers founded Richualist in 2022 (Christopher Willard/ ABC)
Dawn Myers founded Richualist in 2022 (@Christopher Willard/ABC)

Who will seal the deal?

In the upcoming episode of 'Shark Tank' Season 15, entrepreneur Dawn Myers is gearing up to present her innovative brand, Richualist, to the panel of esteemed investors, which includes Mark Cuban, Kevin O'Leary, Lori Greiner, Emma Grede, and Robert Herjavec. 

With her sights set on securing a deal that will take her business to the next level, Myers is ready to showcase her unique products and make a compelling case for why the Sharks should invest in her company.

As she prepares to face the sharks in the tank, Myers is confident in the potential of Richualist and excited for the opportunity to prove that her brand has what it takes to succeed in the competitive world of entrepreneurship. Good American co-founder Emma Grede might invest in Myers' Richualist.

Emma Grede will be the guest Shark in 'Shark Tank' Season 15 Episode 19 (Christopher Willard/ABC)
Emma Grede, the guest Shark in 'Shark Tank' Season 15 Episode 19 might invest in Richualist
(@Christopher Willard/ABC)

'Shark Tank' Season 15, Episode 19, airs on ABC on Friday, April 5 at 8 pm ET. Catch the latest episode featuring products like Veba, Hibear Co, and Splash Swim Goggles.

For those who miss the episode, it will be available on demand the following day and on Hulu. Additionally, viewers can explore past seasons and episodes on Amazon Prime Video and iTunes.

RELATED TOPICS SHARK TANK (2009)
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