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Blackpink's Lisa continues to break records with b-side 'Money' as it tops Billboard

Lisa's b-side 'Money' is on 7 Billboard charts while topping the Rap Digital Song Sales Chart

One knows the album is a success when even the b-sides top charts on Billboard and breaks records. And this is exactly what is happening with Lisa’s solo debut. The Blackpink star had her solo debut with her first single album ‘Lalisa’ on September 10. The single album consists of the title track ‘Lalisa’, its instrumental version, and the b-side ‘Money’ and its instrumental version. And while the concept of title tracks and b-sides from cassettes have been eased out in the West, K-pop still uses it as a marketing strategy.

By picking a title track, the label focuses their money and energy on promoting that one song that will catch fans and non-fans eyes. It is given a music video and the artists promote it on variety shows, interviews and music shows. It encompasses the whole album and gains new listeners who might not be ready to commit to a whole album. And similarly, Lisa’s title track for her solo debut was ‘Lalisa’ while ‘Money’ is a b-side that hasn’t received any promotions yet.

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Lisa's 'Money' tops Billboard

Aside from the fact that the Blackpink member’s agency, YG hasn’t really done a good job of promoting Lisa’s solo debut album, ‘Lalisa’ did get a music video and is the song that fans focused on charting on the likes of Billboard and iTunes. While ‘Money’ has yet to get a performance video, it hasn’t been promoted on music shows or interviews, which makes its topping charts and breaking records that much more impressive.

On September 22, fans noticed that Billboard had announced that ‘Money’ had topped one of their charts for this week. The hip-hop b-side ‘Money’ is currently #1 on Billboard Rap Digital Song Sales chart. According to Forbes magazine, this achievement makes Lisa the first K-pop female act to reach #1 on this particular chart. Additionally, ‘Money’ is also #2 on Billboard R&B/Hip-Hop Digital Song Sales chart. This makes Lisa the highest-charting K-pop act to ever reach this rank on this chart.

It was also #44 on Billboard Global 200, #24 on Global 200 Exc. US Chart, #8 on Digital Songs Sales chart, #9 on Spain Digital Song Sales Chart and #14 on the Canadian Digital Song Sales chart. It has become the first b-side by a K-pop female soloist to be in the top 10 of Billboard Digital Song Sales Chart. ‘Money’, in fact, gave ‘Lalisa' competition as it was #1 on iTunes in 10 countries. It was also #2 on the iTunes Worldwide Songs Chart. Lisa also became the first K-pop female soloist to occupy the top 2 spots on iTunes Worldwide as ‘Lalisa’ was #1.

Release date and where to watch

While we only got a music video for ‘Lalisa’, ‘Money’ is getting an exclusive performance video. The performance video will be released on September 23 at 12 am KST (September 22 at 11 am ET) on Blackpink’s official YouTube channel.

Excited fans have been trending ‘Money’ to cheer the Billboard chartings and hype up the performance video that is a few hours away. Lilies made posts like, “#MONEY's power #1 for Rap digital song sales #2 for R&B/Hip-Hop digital song sales Did that without MV, promotions and stage performance,” “Another first. Congrats #Lisa see u later, alligator Face with tears of joy excited to see #Money tonite but not whygee,” and “You can view it on Billboard Rap digital sales chart, #Money, a BSide with no promos, and it's one of #Lisa's debut song, go straight to Number 1 beating famous male rappers.. Making her the first Female Kpop Act to do so.. This is so huge!” Another fan made a reaction meme, “#Money Dance Performance is coming in few hours.”