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Blackpink becomes No 1 subscribed YouTube artist as Lisa’s 'Lalisa' sweeps charts

Blackpink's channel had 65.2 million subscribers surpassing Justin Bieber’s channel who had previously been #1 most subscribed YouTube artist
UPDATED SEP 10, 2021
Both Lisa and Blackpink break records (@blackpinkofficial/Instagram, Blackpink/YouTube)
Both Lisa and Blackpink break records (@blackpinkofficial/Instagram, Blackpink/YouTube)

Looks like September 10 is a pretty eventful day for Blinks and Lilies. Blackpink’s Lisa finally had her solo debut with the commercially successful ‘Lalisa’. Fans were eager to see what she would turn out and the Thai-born idol did not disappoint with the hip-hop single and its glamorous music video. And then we had reports stating that along with ‘Lalisa’ sweeping charts, Blackpink as a whole has also broken a record on YouTube.

Last month, Forbes combed through the K-pop side of Youtube and released a list of the most influential and highest-earning K-pop acts. Blackpink was the second-highest K-pop act and the highest K-pop female act on the list. They had 64.6 million YouTube subscribers and 19.2 billion views on August 31 which was more than the K-pop act that held first place. And with 372 videos, Blackpink earned approximately 13.5 billion won ($11.6 million). Now Blackpink is the most subscribed artist on YouTube ever.

Blackpink Lisa's 'Lalisa' pays homage to Thai heritage in solo debut music video

'Lalisa': Blackpink's Lisa creates record with her solo music video teaser


Blackpink becomes No 1 subscribed artist on YouTube

On September 10, YouTube reported that Blackpink's channel had 65.2 million surpassing Justin Bieber’s channel who had previously held the mantle of the #1 most subscribed YouTube artist with 65.1 million subscribers. And after four hours of the reports, Blackpink’s subscriber amount has risen to 65.3 million. It should be noted that while Justin Bieber made his channel in 2007, Blackpink opened theirs in 2016 which makes it an even more impressive feat.

Lisa in 'Lalisa' (Blackpink/YouTube)

'Lalisa' sweeps charts

Along with Blackpink, Lisa’s solo debut has garnered much attention. Even before its release, ‘Lalisa’ broke the record for the most pre-orders by a K-pop female soloist with 800k preorders. Lisa is also the third female soloist to surpass 200k sales following her group member Rosé and IU. And despite it being only a few hours since the release, ‘Lalisa’ has the highest first-day sales record for a K-pop female soloist with 312k copies. The lead single, as well as the b-side track ‘Money’ is topping iTunes worldwide. 

Along with ‘Lalisa’ ranking at #4 on iTunes US, the single has topped iTunes in 39 countries. ‘Lalisa’ and ‘Money’ also occupy the top two spots of US iTunes Kpop Songs Chart. The single is also doing well on huge Korean charts as it topped Bugs, was in the top 30 of Genie and entered MelOn. Additionally, the music video for ‘Lalisa’ currently has 33 million views and is the fastest debut music video to reach 10 million views in just 90 minutes of its release and 20 million. It is also the fastest music video by a female soloist to reach 10 million, 20 million and 30 million views.

Watch the music video for ‘Lalisa’ below.