Big Mouth Toothbrush by first Black woman orthodontist Dr Bobbi Peterson intrigues judges on Shark Tank
LOS ANGELES, CALIFORNIA: Our capacity to eat, speak, smile, and express emotions is impacted by our oral health. A person's oral health has an impact on their self-worth and image. Millions of people experience pain and impairment due to oral disorders, which can range from gum disease and cavities to oral cancer, and they cost taxpayers billions of dollars annually.
Dr Bobbi is passionate about creating dental products that enhances general health, and she's excited to announce her latest creation the 'Big Mouth Toothbrush'. It will be featured on ABC's Shark Tank on Friday, March 3, 2023. Dr Bobbi will pitch her innovative toothbrush innovation in 'Shark Tank' Season 14 before the Sharks- Mark Cuban, Kevin O'Leary, Lori Greiner, and Robert Herjavec. We'll have to wait and see whether any of the Sharks take the bait for this intriguing proposal, but in the meantime, you can learn everything you need to know about the 'Big Mouth Toothbrush' and its founder Dr Bobbi here:
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What is the Big Mouth Toothbrush?
Big Mouth toothbrush is an electronic toothbrush with a cutting-edge design that offers functionality and a unique shape. Its created by Dr Bobbi Peterson, an oral hygiene enthusiast, and an orthodontist who will go down in history not only because she is the first black woman to design a battery-operated toothbrush, but she’s also the first woman in history to ever do so.
The newest addition to Dr Bobbi's line of cutting-edge dental products is the Big Mouth Toothbrush, which has functions like cleaning, polish, whitening, gum care, and sensitive modes to meet all dental demands. The toothbrush has an extra-large brush head and features bristles that are bigger than the size of a regular toothbrush. The Big Mouth Toothbrush is meant to give extensive and effective clean brushing in comparatively less time. Some innovative features of Big Mouth Toothbrush include:
5 Different Settings-Choose between settings including clean, polish, whiten, gum care, and sensitive.
Long Battery Life-Get up to 50 uses on a single charge.
One Size-One perfect size
Who is the founder of Big Mouth Toothbrush?
Dr Bobbi Peterson has made history by becoming the first Black woman to create an electric toothbrush. Dr Bobbi, a native of Newark, New Jersey, followed in her father's footsteps by enrolling in Howard University and is a second-generation dentist with HBCU training. As the daughter of a dentist and nurse educator, health was a frequent topic of discussion, particularly in relation to oral hygiene. As the current owner of Aces Braces in Brooklyn, Dr Bobbi works extra hard to promote the importance of oral health care for her own patients.
After serving as a brand ambassador for a Black-owned manual toothbrush firm for a time, Peterson decided she needed to start her own business to truly challenge stereotypes regarding who might produce goods in this industry. After consulting with her family, she went with the name “Big Mouth,” as a nod to her childhood nickname "Mighty Mouth" and her family culture of talking loudly. “The name Big Mouth came up because it honored our family tradition. We talk loud when we need to and it signified the simple premise of the Big Mouth brand - bigger is better - when it comes to toothbrushes. In the case of the Big Mouth toothbrush, it looks better, feels better, and it works better! It is silly to think that ‘one size fits all’ applies to anything, but it definitely does not apply to toothbrushes,” said Peterson in an interview.
In addition to her dental business, she also provides internships, and free orthodontic assessments, and is the author of Tanner's Teeth, a children's book that chronicles the life of the first African American dentist. She attributes her accomplishment to her father, who provided a road map for what a successful dentist should look like.
What is the cost and where to buy The Big Mouth Toothbrush?
The Big Mouth Toothbrush has a retail price of $99.99 and is available at Dr Bobbi's office as well as on their online website. It is currently available in two colors white and pink. Brush refills are also available separately for sale at a price of $35.99.
Where is The Big Mouth Toothbrush now?
It took a year to go from idea to prototype and then Big Mouth Toothbrush was launched in January 2022. Immediately after its launch the product sold out within the first month, due to it being Black History month. The toothbrush is fantastic for those who have had medical treatments. For those with braces, it's also fantastic.
If you could, picture a toothbrush head that is 1.5 times as wide as a typical toothbrush. When you put it in your mouth, you simultaneously hit your upper gums, lower gums, upper teeth, and lower teeth. It literally feels like a spa in your mouth. The product received rave reviews from customers and has gained immense popularity since its launch due to Dr. Bobbi being the first ever black woman to launch an electronic toothbrush. It's currently available online on their website and gets shipped within 1-2 business days.
Which Shark will take the bait?
Considering Shark Mark Cuban is associated with pharmaceuticals, and since he also made an offer for Bite toothpaste, our guess is he might be interested in this unique toothbrush. However, the key determining factor for the sharks as to whether or not to invest in the firm will be the brand's sales figures and profit margins. Thus, all that is left to do is wait and see if the Sharks take the bait or not.
'Shark Tank' Season 14 Episode 15 airs on ABC on Friday, March 3, 2023, at 8 pm ET.
