SwipenSnap on ‘Shark Tank’: What is the cost, who is the founder and is the diaper cream hygienic for babies?
Fairy godmother, herself? That's the first thought that pops into your mind when you see SwipenSnap. So, how exactly does the founder Alina Kravchenko wave her wand on ‘Shark Tank’ and pour magic into your life? The summary of the sassy new episode teases, “An entrepreneur from Houston, Texas, works her magic to make taking care of newborns a little easier with her patented design.”
A tiny invention that makes it so much easier to apply cream onto newborns, the official website explains how the US Patented One Hand Cream Applicator allows you to apply diaper cream with just one hand while keeping your baby safe and hands clean!
What is SwipenSnap Diaper Cream?
Dubbing it more than just a diaper cream applicator, the website boasts, “SwipenSnap is literally over ten minutes saved a day, an anxiety reliever (from the stress of your baby potentially rolling off the changing table), and a mess preventer. For those of you who have dealt with the water-resistant diaper cream getting stuck under your nails and ruining your favorite outfits.”
Listing out the benefits of using it, here's what the website says:
Clean — Keeps your hands clean from the messy water-resistant diaper cream.
Safe — Prevents potential falls by allowing you to apply the cream with just one hand!
Gentle — The BPA Free applicator tip is super soft and gentle on your baby’s skin.
Hygienic — Lab Tested and proven to be more hygienic than using your fingers.
Who is the founder Alina Kravchenko?
With a mission to empower, Alina Kravchenko created SwipenSnap Diaper Cream after she got pregnant in 2009 at the age of 23. Back then, she visualized it as a soft and flexible applicator connected to the tube and a suction cup based lid that the tube would snap in and out of.
“I had always dreamed of being an inventor as a child, I had a journal filled with various products that could make people's lives easier. When I became a single mom and was faced with the struggles of applying the messy water-resistant ointment on my son while trying to keep one hand on him at all times (as my pediatrician strongly urged me to, to prevent him from falling). I thought about all of the parents that had to face the same problem, over and over again,” she wrote.
Not just SwipenSnap, Kravchenko has another wondrous invention up her sleeve — TonerBum, a booty toning dumbbell — along with a few pending patents like Rolling Bin Stackable Cooler, a better way of transporting food and drinks on-the-go, Makeup Press Kit Makeup Maker, a better way to repackage broken makeup and Nipple Cream Applicator, a gentle way of applying ointment for breastfeeding mothers.
What is her story?
“It was 2009 when my son was born. I was only 23, and I was all he had. The economy had collapsed and even with my Pratt Institute degree, I could not find a stable job. I worked three odd jobs while I was pregnant, it was one of the most physically and emotionally hardest times of my life,” Kravchenko narrated her tale on the website.
Shedding light on her little son, she wrote in an Instagram post, “Raising Ayden has taught me many things about people, life and myself. It took many years of patience to build trust with him. Back in his toddler days, he would question what I advised him to do but now as he has gotten older he trusts me to guide him. Here is how you can gain your child’s or any person's trust.”
Soon after she came up with the idea of SwipenSnap. She said, “It was over five years later that I was Awarded a US Utility Patent for the One Hand Diaper Cream Applicator I named SwipenSnap. I knew with all my heart I had to bring it to life and share its benefits with others. I quit my corporate America job, moved back home with my mom and began the journey of making my dream come true.”
What is the cost?
The SwipenSnap™ US Patented One Hand Diaper Cream Applicator is available for $19 on the website. However, on Amazon, it costs around $24 right now.
Detailing the benefits of the cream, a lab report says, “The use of an applicator device is a more hygienic way to apply diaper rash cream. Even when hands are washed, there is still more bacterial transmission during diaper rash cream application. It, therefore, is reasonable to conclude that using SwipenSnap is a much cleaner method. Not only does it prevent “messy” hands while applying diaper rash cream, but it also is healthier for the infant.”
Where to buy it?
Can't wait to get it for your little one? You can buy it on the official website after adding some simple details and you can also shop on Amazon!
Calling it “super helpful," one review on the website reads, “Absolutely LOVED it and still use it with my almost two-year old!! It’s perfect for when traveling and changing baby on the go or in the oddest of places due to travel.” Another says, “I absolutely love this invention!! I have had it for over a year now and still use it on my two-year-old. It’s so soft on his skin and keeps my fingers clean from that messy cream.”
Who will steal the deal?
It's difficult to predict who may clinch the deal but we can safely say it might be Kevin O'Leary. He looks intrigued, doesn't he?
‘Shark Tank’ Season 12 Episode 9 returned to ABC after the winter break on January 8, 2021, at 8 pm ET. Catch the latest episode featuring Daniel Lubetzky on January 22, 2021, at 8 pm ET/ 7 pm CT on ABC.