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Wildwonder on 'Shark Tank': What's the cost, who is the founder of flavorful gut-healing sparkling drink

Wildwonder's 5% of the profit from every drink goes toward causes that empower women and marginalized communities
PUBLISHED JAN 13, 2023
'Shark Tank' Season 14's upcoming brand Wildwonder founder Rosa Li (ABC)
'Shark Tank' Season 14's upcoming brand Wildwonder founder Rosa Li (ABC)

LOS ANGELES, CALIFORNIA: Do you really need to give up taste to lead a healthy life? Well, that's something we all have been taught while growing up, not all healthy foods and drinks need to taste good. Especially, talking about the drinks, some herbs are even healthy for our gut but it certainly does not make our taste buds feel good while drinking them. Explaining the reason that a food enthusiast does not need to give up whimsical flavors in order to remain healthy, Rosa Li launched pre and probiotic drinks like Wildwonder.

Containing 1 billion probiotics and 5 grams of dietary fiber, Wildflower is a sparkling drink. Changing the way one thinks about drinks containing a huge amount of sugar, Wildwonder is vegan, GMO-free, USDA organic and contains only 6 grams of sugar. Rosa Li will be pitching her unique sparkling drink idea in the upcoming Episode 11 of 'Shark Tank' Season 14 to Sharks Lori Greiner, Kevin O'Leary, Mark Cuban, Daymond John, Robert Herjavec, and guest Shark Tony Xu. While we will have to wait and watch to see how Sharks feel about this sparkling flavorful beverage, in the meanwhile, you can learn all about Wildwonder and its founder Rosa Li here.

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What is Wildwonder?

What's the secret to a healthy gut? Just take good care of your beneficial probiotic and prebiotic fibers. And, what could be a more easy way to maintain a healthy gut than by drinking delicious sparkling beverages? Wildwonder helps you do just that. Its tagline claims, "When it comes to deciding what to sip, go with your gut!"

"Wildwonder is the world’s first sparkling prebiotic + probiotic beverage for gut health. Our flavors are inspired by heritage and taste like a California produce stand," states the brand's website. Supported by functional herbs and luscious fruits for a delicious and holistic approach, Wildwonder helps maintain the balance of our immune system. The antioxidants and digestive benefits present in the beverage help the in-takers boost their digestion, mood energy metabolism, brain health, inflammatory responses, and many more things. Wildwonder contains very less sugar, therefore, one does not need to worry about gaining unhealthy fat while drinking it. Moreover, the real fruit flavors add delicacy to the product. This vegan-free, organic, pre and probiotic drink can be enjoyed directly from the bottle or even as a mixer in your cocktails or mocktails.

Who is the founder of Wildwonder?

Rosa Li came up with the benefits of kombucha benefits without the taste of vinegar and thereby developed the idea of Wildwonder. She was born in Beijing, China. She lives there for about 12 years with her grandmother, as per On The Mocks'. Rosa Li claims to have lived pretty much everywhere. After 12 years of living with her grandmother, Rosa moved to middle-east. Her parents still live there. However, Rosa then moved to East Coast in New York. Furthermore, she moved to California 10 years ago. Her LinkedIn profile claims that she went to Northwest University to study Mathematical Methods in Social Sciences, Economics, German Activities, and Societies. Furthermore, she went to the London School of Economics and Political Science. And, then she pursued a Master in Business Administration from Standford University Graduate School of Business.

'Shark Tank' Season 14's upcoming brand Wildwonder founder Rosa Li (ABC)
'Shark Tank' Season 14's upcoming brand Wildwonder founder Rosa Li (ABC)

Rosa's idea of developing flavored yet healthy sparkling beverages was inspired by her grandmother. When she used to come home from school, she was greeted by her grandmother with a cup of tea, including a bunch of healthy herbs. Some of them didn't taste good, but they helped her release stress and lift up their mood. Therefore, she was taught the philosophy of food at a very young age by her grandmother. However, Rosa never believed in giving up the taste for the sake of staying healthy. Being a foodie, she always looked out for delicious things. Growing up Rosa was served a lot of teas and herbs and that was the foundation of the heritage-inspired sparkling drink Wildwonder. She made sure to combine Eastern herbal wisdom and gut-healing herbs with whimsical flavors. Wildwonder is rooted in culture, it has Chinese roots with Californian taste in it.

Rosa first started Rosali Tea in 2015-2017. She then worked on building Wildwonder in 2018 and officially launched it in 2020. Wildwonder comes in various flavors like Strawberry Passion, Mango Gold, Guava Rose, Peach Ginger, Lemon Ginger, Pear Turmeric, Mango Turmeric, Pear Turmeric, and others. 

What is the cost and where to buy Wildwonder from?

Wildwonder provides a variety of packs, gift sets, and individual drinks. The refreshing and nourishing drink can be purchased from its official site, Amazon, or a nearby fresh market store. The gift pack of sparkling beverages comes in three different sets, mocktail gift set, mocktail variety pack, and botanical bouquet.

A single bottle of Wildwonder sparkling drink costs $35.70, while the variety pack and other six different flavors set cost $37.40. Moreover, the mocktail gift set costs $44. A customer left the following note on the brand's website, "This is my favorite flavor thus far. I highly recommend! 10 out of 10! Not too sweet, not too rosey (like some other types),, it's very balanced, super refreshing - it's perfection!"



 

Where is Wildwonder now?

Wildwonder is slowly and gradually excelling in the market. Recently, they did a benefit tasting event in Playback Place in San Francisco. There they served Guava Rose mocktails. Wildwonder has had a significant increase in customers and has been providing the bottles in all the nearby stores possible. As of now, their community partners are Dine For Democracy, Food Runner Peninsula & Sonoma, Samaritan House San Mateo, Project by Project, UCSF Medical Center Healthcare Workers, and Cut Fruit Collective. Wildwonder raised $2.1M, reported CB Insight. The Company's 5% of the profit from every drink goes toward causes that empower women and marginalized communities.



 

Who will steal the deal?

The Wildwonder deal might be stolen either by Cuban or guest Shark Tony Xu. Although the brand's sales numbers and profit margins will ultimately be the major deciding factor for the sharks on whether to invest in the business or not. So, let's wait to see if the Sharks even make a deal.

'Shark Tank' Season 14 Episode 11 releases on January 13, 2023, at 8 pm ET on ABC. 

Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime Video and iTunes.

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