Misfit Foods on ‘Shark Tank’: What is the cost, who is the founder and where can you buy veggies for meat lovers?

Available in different varieties, Misfit Foods flavors include Kale Chimichurri, Sweet Potato Andouille, Squash Sweet Italian, and Lao Curry Carrot


                            Misfit Foods on ‘Shark Tank’: What is the cost, who is the founder and where can you buy veggies for meat lovers?
Phil Wong on ‘Shark Tank’ (ABC)

To eat meat or not to eat? This question seems to boggle many minds across the globe. To help sort out the dilemma, an entrepreneur from Brooklyn, New York, unites veggies and humanely raised meats to create a delight for taste buds with his eco-friendly approach to sausage making on the latest episode of ‘Shark Tank’.

So, are you ready to get introduced to meats that are half meat, half vegetables! Confused? The official website claims, “We unite veggies and humanely-raised meats to create complete delight for your taste buds. No processed substitutes or textured vegetable proteins.”

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Available in different varieties, Misfit Foods flavors include Kale Chimichurri, Sweet Potato Andouille, Squash Sweet Italian, and Lao Curry Carrot. Not just that, a line of grass-fed, grass-finished ground beef mixes are available with two patty flavors: Beet Gochujang and Lao Curry Carrot.

Misfit Foods on ‘Shark Tank’ (ABC)

What is Misfit Foods?

Calling themselves “food lovers first, and innovators second (Drake fans third, but that’s less important),” the website narrates the tale of how Misfit Foods was first started. “We’ve spent years finding unique ways to solve problems within the food system–from juice that fought food waste to sausage that cuts back on meat. We’ve always done things a little differently, and we’re proud of that.”

Talking about the company's mission, the website read, “Eating a more plant-based diet is a great way of doing your part in the fight against climate change. However, we know that while many are trying to reduce their meat intake, they don’t want to cut it out entirely. We wanted to meet people where they are — so we set our sights on making a veggie-forward product that meat-lovers and meat-reducers can all get on board with.”

It further goes on, “Our products are made with sustainability in mind—reducing meat consumption, without compromising on flavor or quality. With ~50% vegetables & seasoning and ~50% humanely-raised meat, it’s a perfect blend of sausage and beef for veggie lovers, and veggies for meat lovers.”

 



 

Who are the founders?

Phil Wong faces Sharks Mark Cuban, Kevin O’Leary, Lori Greiner, Robert Herjavec and guest Shark Daniel Lubetzky but he created the product with his best friend Ann Yang. Wong graduated from Georgetown University with a combined major in science, technology, and international affairs. He traveled from DC to Rwanda, Senegal, New Orleans and Chattanooga to continue engaging with issues of waste and social justice.

Together, the duo's goal was “to turn ugly produce into delicious food and fight climate change in the process.” Later, Ann sold part of my ownership back to the company.

Shedding light on why she decided to leave the company later, Ann penned down her heartfelt journey in a blog: “I love Misfit. I grew up with the company, and Phil is my best friend. But I knew that my depression was affecting the company and him as my business partner. So over a series of incredibly compassionate conversations, on the phone, over coffee, walking outside, we decided that I needed to leave for the sake of my mental and physical health. I couldn’t drive at top speed and navigate at the same time.” 

Phil Wong and Ann Yang (Misfit Foods)

Who are the Chefs?

For the product, the company teamed up with Chefs Sohui Kim and Boby Pradachith. Both have crafted products that bring the joys of their restaurants to the comfort of home kitchens. 

Chef Sohui Kim, James Beard semi-finalist and chef/partner of Insa and Gage & Tollner in Brooklyn, NY, the website reads.

Chef Sohui Kim (misfitfoods.com)

Sohui drew inspiration from Korean cooking and Boby from Lao cuisine, and we can’t stop coming back for more, even after countless taste tests.

Introducing Chef Boby Pradachith, the website says he is the Zagat 30 Under 30 finalist and chef/partner of Thip Khao and Hanumanh in Washington, DC and Padaek in Falls Church, VA.

Chef Boby Pradachith (misfitfoods.com)

What is the cost and where can you buy it?

For a limited time, shop the exclusive Shark Tank Sampler at just $39.99 and meet your new favorite meat! Includes a free pack of Phil’s favorite, Sweet Potato Andouille Chicken Sausage.

What's included? 

2x Sweet Potato Andouille Chicken Sausage (8 links) 1 PACK FREE!
1x Kabocha Squash Sweet Italian Chicken Sausage (4 links)
1x Kale Chimichurri Chicken Sausage (4 links)
1x Lao Curry Carrot Ground Beef (1 lb) *contains fish

 



 

There are other offers too. Sucie Sesh is available at $29.99. 

What's included? 

2x Kale Chimichurri Chicken Sausage (8 links)
2x Sweet Potato Andouille Chicken Sausage (8 links)

 



 

Another package named Beef It Up is available at $44.99.

What's included?

2x Beet Gochujang (Korean BBQ) Ground Beef (2 lbs) *contains wheat, soy
2x Lao Curry Carrot Ground Beef (2 lbs) *contains fish
1x Meat in the Middle cooking thermometer

 



 

Priced at $54.99, Peak Omnivore is another option that you may like. 

What's included?

2x Kale Chimichurri Chicken Sausage (8 links)
2x Sweet Potato Andouille Chicken Sausage (8 links)
1x Beet Gochujang (Korean BBQ) Ground Beef (1 lb) *contains wheat, soy
1x Lao Curry Carrot Ground Beef (1 lb) *contains fish
1x Meat in the Middle cooking thermometer

You can buy all products on the official website here. The products are also available at retail markets, including Good Eggs, Fresh Direct, Imperfect Foods, Whole Foods Market.

 



 

 

Who will steal the deal?

What we know so far is that Misfit Foods definitely gets a deal. Which Shark invests in the product? That seems a bit tricky. It seems Daniel Lubetzky and Lori Greiner could team up for the deal. What do you think? Share your thoughts in the comments below. 

Misfit Foods on ‘Shark Tank’ (ABC)

 

‘Shark Tank’ Season 12 Episode 9 returned to ABC after the winter break on January 8, 2021, at 8 pm ET. Catch the latest episode featuring Misfit Foods, Chill Systems, Tandem Boogie and Totes Babies on March 12, 2021, from 8 pm ET to 9 pm ET.
 
Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime and iTunes.