Kim Kardashian files TRADEMARKS for her middle children, Chicago, 4, and Saint, 6
LOS ANGELES, CALIFORNIA: Kim Kardashian has filed trademarks for her children, Chicago, 4, and Saint, 6, as the reality star is expected to launch a new business. The trademark will cover a range of skin, toy, and fragrance products, as well as a clothing line and advertising services, under Kim's middle children.
According to a report in The U.S. Sun, the 41-year-old took nine trademarks on July 26. The skin services trademark will have skin moisturizers, lotions, bath, and shower gels, while toys cover dolls, infant toys, mechanical action toys, bath toys, and toy jewelry to name a few.
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Apart from that, Chicago has an additional trademark, which is listed as, "entertainment in the nature of providing information by means of a global computer network in the fields of entertainment and pop culture; entertainment services, namely, personal appearances by a celebrity".
Is the Kardashian empire ready to be taken over by kids?
As per The U.S. Sun, the Kardashian family's $3 billion empire will be taken over by the grandchildren, which includes Kim’s company SKIMS, Kylie’s Kylie Cosmetics, Kylie Skin, and Kylie Baby, Khloe’s Good American, Kendall Jenner’s 818 Tequila, Kourtney’s Poosh and Rob’s Arthur George.
The Kardashian-Jenner clan has filed several trademarks for their children. For instance, Kylie acquired five trademarks for her daughter’s name Stormi Webster in February 2019. Four-year-old Stormi is also the face of Kylie Baby.
Meanwhile, True Thompson, Khole Kardashian's 4-year-old daughter, also has a slew of "True & Khloe" trademarks filed in January 2020. While one is a retail store service covering gifts, apparel, apparel accessories, cosmetics, skincare, and beauty products, the second is for belts, bottoms, coats, dresses, footwear, gloves, headbands, and many more.
The third is for travel cases, while the fourth has bath products, body sponges and loofah sponges, bathroom caddies for household use, toilet paper holders, soap dishes and soap dispensers, and wastebaskets. The final trademark covers various hair care products. True also features alongside her mother in Nurtec commercials, which is a migraine medication.
While Kourtney’s children Mason, 12, Penelope, 9, and Reign, 7, do not have trademarks registered under their names, her lifestyle brand Poosh is named after Penelope’s nickname.
What happened to Kylie Swim?
Kylie Jenner also launched Kylie Swim in S September 2021, but stopped promoting the brand after fan complaints that claimed the swimsuits are “cheap.”
The trademarks for Kylie Swim were dismissed on July 11, 2022, as fans assumed Kylie shut it down as the business venture was unsuccessful. However, according to The Sun, it has been revealed that Kylie gave the venture a second start, as she filed to “revive” the dead trademarks on July 25.