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Why did Lori Greiner refuse to deal with Barbara Corcoran? QVC queen calls real estate mogul's $100K SplashZen deal 'easy and cheap'

Lori Greiner refused to sign a deal with Barbara Corcoran as 'Shark Tank' investors lock heads in $100K deal
UPDATED FEB 17, 2024
Lori Greiner turned down SplashZen's offer to seal a deal with Barbara Corcoran in 'Shark Tank' Season 15 (ABC/ChristopherWillard)
Lori Greiner turned down SplashZen's offer to seal a deal with Barbara Corcoran in 'Shark Tank' Season 15 (ABC/ChristopherWillard)

LOS ANGELES, CALIFORNIA: SplashZen founders pitched their unique product to the Sharks on ABC's 'Shark Tank' Season 15, Episode 14, in the hopes of landing a profitable deal that would allow them to scale their business. The founders had intended to land a two-shark deal, but an agonizing back and forth between Lori Greiner and Barbara Corcoran kept that from happening. 

Rodney and Tanya Rasmussen joined the Tank, asking the Sharks for $100,000 in exchange for 10 per cent equity. They told the Sharks about their business.

Patent-pending splash guard, SplashZen was designed by a husband-wife team, Rodney and Tanya Rasmussen (ABC/ChristopherWillard)
Patent-pending splash guard, SplashZen was designed by a husband-wife team Rodney and Tanya Rasmussen (ABC/ChristopherWillard)

Robert Herjavec stated that this business is not for him; hence, he would not want to invest. Mark Cuban stated that this was not the right place for him, so he would not propose a deal either.

Kevin O'Leary stated that he does not believe this product would sell at retail; hence, he has declined to make an offer.

Lori, on the other hand, made an immediate offer of $100,000 in exchange for 20 per cent. Barbara clearly sought to "undercut" Lori, offering $100,000 for 15 per cent and $100,000 for the line of credit.

Lori was the first to reject the founders' proposal that the two Sharks make a joint offer. She threw jabs at co-shark, Barbara, implying the two could go for something "easy and cheap," but she'd rather make the offer alone.

Lori instantly changed her offer to $100K for 17.5 per cent and a $100K line of credit. Barbara also upped her offer to $100k for 14% and a $100k line of credit. The founders eventually accepted Barbara's offer.

SplashZen founders chose to accept Barbara Corcoran's offer over Lori Greiner in 'Shark Tank' Season 15 (ABC/ChristopherWillard)
SplashZen founders chose to accept Barbara Corcoran's offer over Lori Greiner in 'Shark Tank' Season 15 (ABC/ChristopherWillard)

Where can you buy 'Shark Tank' Season 15 product SplashZen?

As the company grew, the founders shifted their attention to marketing via social media sites like Instagram. SplashZen's items for dogs and toddlers are priced at $99 apiece, while the bath toy organizer is $19.

You may, however, get discounts on its website for special events like Father's Day. SplashZen goods are currently exclusively available through Amazon and its own website.

The purpose of 'Shark Tank' Season 15 product SplashZen was to keep water in the tub where it belonged (ABC/ChristopherWillard)
The purpose of 'Shark Tank' Season 15 product SplashZen was to keep water in the tub where it belonged (ABC/ChristopherWillard)

Who is SplashZen co-founder Tanya Rasmussen?

Tanya graduated from the University of Utah College of Health and received a Teaching Certificate from Brigham Young University—Hawaii before beginning her career as a health and PE teacher at American Preparatory Academy Charter School, where she taught from 2011 until 2014. Following her enthusiasm, she launched Evolve Fitness Utah in August 2014 and ran the business until August 2021.

She is currently employed as an Associate Inflight Engagement Coordinator with Alaska Airlines, in addition to being the co-founder of SplashZen.

SplashZen co-founder Tanya Rasmussen (Instagram/tanya__rasmussen)
SplashZen co-founder Tanya Rasmussen (Instagram/@tanya__rasmussen)

SplashZen co-founder Rodney Rasmussen's fitness venture

Rodney, on the other hand, graduated from Brigham Young University and went on to study business administration at the University of Utah. Rodney began his professional career as a Product Marketing Manager for Kuali, Inc., and then served as an Adjunct Instructor at Utah Valley University.

In 2018, he co-founded Evolve Fitness Utah with his spouse. In addition, he took on the job of Product Marketing Manager at RainFocus.

In 2021, he joined Remote as a Senior Product Marketing Manager. After putting their current businesses on hold, the two collaborated to launch SplashZen in August 2021, with Tanya serving as Head of Marketing and Customer Satisfaction.

'Shark Tank' Season 15 product, SplashZen was founded by Rodney and Tanya Rasmussen to help parents spend more time with their children (ABC/ChristopherWillard)
'Shark Tank' Season 15 product SplashZen was founded by Rodney and Tanya Rasmussen to help parents spend more time with their children (ABC/ChristopherWillard)

'Shark Tank' Season 15 airs Fridays on ABC at 8 pm ET.

For those who missed the episode, it will be available on demand the following day and on Hulu. Additionally, viewers can explore past seasons and episodes on Amazon Prime Video and iTunes.

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