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Heidi Klum's lingerie photos with daughter Leni attacked by haters, model turns off comments for post

The mother and daughter have previously defended one of their campaigns after receiving backlash for posing together for the Italian brand, Intimissimi
UPDATED MAY 3, 2023
Heidi's new campaign with her daughter is criticized for posing in lingerie together for Italian brand, Intimissimi (heidiklum/Instagram)
Heidi's new campaign with her daughter is criticized for posing in lingerie together for Italian brand, Intimissimi (heidiklum/Instagram)

LOS ANGELES: Heidi Klum was compelled to disable her Instagram comments after posting a photo of herself in lingerie with her 18-year-old daughter.  On May 2, the 49-year-old supermodel and America's Got talent judge, came to Instagram to share photographs from their latest Intimissimi campaign. 

However, Heidi faced backlash after a photoshoot in which she and her lookalike daughter Leni Klum flaunted their bodies in lace lingerie.  After some fans deemed the photoshoot inappropriate, the catwalk queen disabled comments. 

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Like mother-like daughter

Heidi took to Instagram to promote their new Intimissimi campaign, sharing a slew of photos from the shoot and urging people to tag them if they saw their billboards. She penned: 'Yiiiipppppiiiiiiii our new @intimissimiofficial campaign is here. #theartofitalianlingerie can be found online and in all Intimissimi locations. 

Heidi, a German-American model, was photographed wearing a blue lingerie set adorned with beautiful white lace. She wore her golden fringed tresses straight across her shoulders and accentuated her ageless features with a high-glamor make-up palette. Leni posed alongside Heidi in a white knickers pair with a satin top, holding hands with her mother.

Leni Klum and Heidi Klum attend as Harper's BAZAAR and Bloomingdale's Host Fête September 9 Celebrating Harper's BAZAAR Global ICONS Portfolio and Bloomingdale's 150th Anniversary at Bloomingdale's on September 09, 2022 in New York City.
NEW YORK, NEW YORK - SEPTEMBER 09: Leni Klum and Heidi Klum attend as Harper's BAZAAR and Bloomingdale's Host Fête September 9 Celebrating Harper's BAZAAR Global ICONS Portfolio and Bloomingdale's 150th Anniversary at Bloomingdale's on September 09, 2022 in New York City. (Dimitrios Kambouris/Getty Images for Harper's BAZAAR)

Heidi had disabled comments on her Instagram. However, Leni had left them open, and some fans were critical of the campaign. 

Mixed reactions

"First thing I think of when I want to pose in my intimates: 'my mom should be here!'" commented one, to which another replied, "I know, kind of filthy." "I would not be pleased to show off my daughter in this way," said another fan, adding, "I'd be embarrassed and sad."

Leni Klum and Heidi Klum attend the LuisaViaRoma for Unicef event at La Certosa di San Giacomo on July 31, 2021 in Capri, Italy.
CAPRI, ITALY - JULY 31: Leni Klum and Heidi Klum attend the LuisaViaRoma for Unicef event at La Certosa di San Giacomo on July 31, 2021 in Capri, Italy. (Jacopo M. Raule/Getty Images for Luisaviaroma)

"Somehow it's strange to see mother and daughter in knickers," said a third fan. "I mean, how many people have been photographed like this with their mother?" "It just looks odd," said another. Others, on the other hand, were enthused by the campaign, calling Heidi and Leni "beautiful" and a "gorgeous family." 

Ahead of Heidi’s birthday

Heidi also marked down the days before her 50th birthday on June 1 by sharing a slew of seductive photos while in London on May 2. She flaunted her curvy figure while sitting on the side of a bathtub, covered in a white dressing gown around her shoulders.



 

Heidi let her damp golden curls fall across her shoulders while reclining in the five-star Dorchester hotel, pouting and striking a sexy stance. Along with the photos, she announced that she had one month until her 50th birthday, saying, "1 Month to my big 50 @tomkaulitz LONDON #timeflieswhenyourehavingfun."

Not the first time

Her new campaign with her daughter follows criticism for posing in lingerie together in last year's photoshoot too.  After facing heat for posing together for the Italian brand, the mother and daughter previously defended one of their advertisements.

The 18-year-old, who recently moved from California to New York City for college, said it didn't sway how she feels about the photo shoot (intimissimi/Instagram)
The 18-year-old, who recently moved from California to New York City for college, said it didn't sway how she feels about the photo shoot (intimissimi/Instagram)

They collaborated on campaign thatt was later labeled 'strange' and 'disturbing' by follwers in November 2022. When asked about social media users' criticism of the advertisement, Leni stated it had no effect on her pleasant thoughts about the photoshoot.

Leni Klum broke her silence over the backlash she received for posing in lingerie with her supermodel mom Heidi for the Italian brand Intimissimi (itimissimi/Instagram)
Leni Klum broke her silence over the backlash she received for posing in lingerie with her supermodel mom Heidi for the Italian brand Intimissimi (itimissimi/Instagram)

Flavio Briatore, Heidi's ex, is Leni's biological father. After marrying the 'Making The Cut' celebrity in 2005, Seal legally adopted her in 2009. Heidi filed for divorce after nearly seven years of marriage in 2012, and it was finalized two years later in 2014.

Flavio Briatore with girlfriend Heidi Klum chat in the paddock during the Formula One United States Grand Prix, on September 27, 2003 in Indianapolis, Indiana, USA.
Flavio Briatore with girlfriend Heidi Klum chat in the paddock during the Formula One United States Grand Prix, on September 27, 2003 in Indianapolis, Indiana, USA. (Clive Rose/Getty Images).

Her daughter has followed in her mother's footsteps and earned a name for herself in the modeling industry. She recently appeared on a magazine cover and has appeared in Vogue Germany and Glamour Germany, as well as walking the runway at Milan Fashion Week.

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