G Label Swim: Our top five picks of summer essentials from Gwyneth Paltrow's June luxe swimwear collection

Every piece of clothing is inspired by 90s silhouettes, sporting plunging necklines and bandeau bikini tops
PUBLISHED JUN 9, 2020
Gwyneth Paltrow in G Label's Strappy Maillot $285.00 (G Label, Goop)
Gwyneth Paltrow in G Label's Strappy Maillot $285.00 (G Label, Goop)

With summer rolling in, it seems like we're going to be graced with an endless array of fashionable options this year. Gwyneth Paltrow's health and wellness empire, Goop, has been expanding its horizons since it debuted a new swimwear line in 2019 under the tag 'G Label'. The clothing line launches a handful of luxurious wardrobe essentials, every month, curating it to fit the need of the moment, and the pieces later become a forever keep. G Label has gained a reputation for nailing the classics with its timeless designs which go hand-in-hand with the brand's overall minimalistic and frill-free aesthetic.

G Label's swimwear collection centers around elegance and conjures a perfect balance between glamorous and sexy.  What's more is that every piece of clothing is inspired by 90s silhouettes, sporting plunging necklines and bandeau bikini tops and even invokes looks from the decade's most notable fashion icons, Cindy Crawford, Naomi Campbell, Kate Moss and Paltrow herself.  

The brand manifests minimalism in bathing suits that stand the test of time, with a rather feminine feel to each design and a neutral color palette incorporating black, navy blue and olive green, primarily. The swim-wear collection is entirely composed of luxe Italian stretch-jersey fabric, that is guaranteed to not pinch or ride up. It ranges from bikinis to one-pieces and cover-ups. While the color tones and silhouettes stick to the classic, the design is all kinds of unique. The one-pieces have dramatic necklines, while the two pieces allow for mixing and matching because of their flexibility. 

Here are our five-must haves from the June G Label Swim collection:

High-cut briefs

High-Cut Briefs $150.00 (G Label, Goop)

Based on the 90s silhouette, this pair of high-rise bikini briefs feel like a need of the moment. It has cleverly positioned seams that angle toward your waist and intentionally high cut legs that portray you in a flattering light. These briefs can be paired with any of the bikini tops from the collection, regardless of color.

String Triangle Top

String Triangle Top $170.00 (G Label, Goop)

Talking about classics there's honestly nothing more quintessential than the beloved triangle bikini top design. When it comes to adjustable bikini tops, the triangle top is an eternal trend that will never go out of style.

Mock Neck Maillot

Mock Neck Maillot $300.00 (G Label, Goop)

The sporty maillot is your go-to if you want to add a hint of sophistication to your swimwear. It derives its sleek design from the classic surf-inspired wet suit. With a generous cutout that serves as the back that adds a dash of sexiness and the mock-neck collar brandished with tiny buttons, the gorgeous swimsuit fits like second skin. 

One-Shoulder Belted Piece

One-Shoulder Belted Piece $300.00 (G Label, Goop)

A one-piece swimsuit is an iconic must-have, because, let's face it, it is a chic addition to your wardrobe. The one-shoulder one-piece comes in two classic colors and is designed to hug your body in the most comfortable way, while also showing off your figure. For an added effect of flattery, the leg openings are cut high on the hips and the perfect addition to the gorgeous silhouette is a belt molding around your figure. 

Southampton Long Shirtdress

Southampton Long Shirtdress $595.00 (G Label, Goop)

A bonus addition to your summer wardrobe, as well as your swimsuit collection, is this breezy shirtdress - a billowy replica of a long tied-around suit. It would be perfect as an unbuttoned overcoat and paired with jeans and a tank underneath. Made from the lightest Italian cotton-linen, with a soft and airy silhouette, it is based on utility-inspired elements with front pockets, a trench-style belt and buttons.

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