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Girls' Generation-Oh!GG: Release date, concept and all about the SMCU reunion

The girls will be reuniting after three years of hiatus for SM's year-end project album SMCU Express

With Oh!GG coming back, 2021 is a good year to be a SONE (Girls’ Generation’s fandom). The iconic second-gen girl group, Girls' Generation had released their last album in 2017. After the promotional era of their sixth album, ‘Holiday Night’ fans wondered when they would be seeing the K-pop group next. But they ended up going on a hiatus instead. Three of their members – Tiffany, Sooyoung and Seohyun left the label SM but were still with the group. We then got the first hints of a reunion during SM’s annual press conference 2021.

SM introduced their SMCU (SM Culture Multiverse) aka Kwangya and included SNSD aka Girls’ Generation in their plans for the project. Comedian and host Yoo Jae-suk then did the impossible by reuniting all eight members of the girl group and inviting them for an interview on his variety show ‘Yoo Quiz on the Block’. We then constantly got hints from the members themselves as they talked about a reunion comeback. Well, it looks like it is finally happening. The sub-unit Oh!GG has got together for SM’s SMCU project.

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Release date

Oh!GG’s track will be on the SMCU Express album which will be released on December 27.
The art exhibition ‘SMTOWN Experience: Play@Kwangya’ will be held on December 30.
The SMTOWN Live 2022 concert will be held on January 1, 2022.

Where to listen

The album featuring Oh!GG will be available on all major music streaming platforms.
Details about the art exhibition and concert will be released later.

Tracklist

1. 'Hope From KWANGYA' - Title track

2. 'Melody'

There are a total of 10 songs in the album. Girls' Generation-Oh!GG will be performing the original song 'Melody'. They will also be performing the title track 'Hope From KWANGYA' which features all SM artists.

Concept

During the annual press conference, it was explained that Kwangya is the universe of SM just like Marvel’s multiverse, where all of the groups and artists of the record label are connected through the storytelling in their music videos. We had aespa, EXO, NCT and Red Velvet including Kwangya in their recent comebacks. Well, we are now getting the veterans of K-pop with Super Junior, SHINee, TVXQ, BoA and Girls’ Generation. Girls’ Generation was given the role of goddesses of sound in the SMCU.

Like the name suggests, the SMCU Express album is going with the concept of a train to Kwangya. Their first poster was a railway map with the different tracks representing the different SM artists. For Oh!GG’s concept photos, we got the members in a compartment that is decorated in their official color i.e., pastel rose pink. The girls are wearing chic party dresses while the view outside from the compartment window is of a pink cotton candy heaven.

What is Oh!GG

After the three members of Girls’ Generation left the group's label, the remaining members under SM formed the sub-unit Girls’ Generation-Oh!GG in 2018. The members of the group are the leader Taeyeon, mood maker Sunny, DJ Hyoyeon, and idol actors Yuri and Yoona. They debuted with their first and only song ‘Lil Touch’. They will be reuniting after 3 years for the SMCU Express album.

'GG is back'

Elated fans trended phrases like ‘GG IS BACK’ as they made tweets and reaction posts like, “They didn't come to play,” “We really got to see snsd ot8 and snsd-oh!gg before the year ends!! 💗 when i say hag fandom still winning despite of countless clowning,” and “14 years have been past but my girls are still sailing 😭😭 Queen Indeed 🤷🏻‍♀️"OUR NATIONS GIRL GROUP" My girls are back.” One fan hoped for an OT8 reunion, “Imagine oh gg performing at smtown and then tiffany sooyoung and seohyun appear and they perform as a group.”