Meet Tammy Hembrow: How this stunning 25-yr-old went from one fuzzy photo to being called the next Kim Kardashian?
Obviously, Hembrow's got quite a famous physique, like reality TV star and makeup mogul Kim Kardashian West, but there's more
Tammy Hembrow turned heads when she arrived at the New York Fashion Week and some people are going far enough to say she's the next Kim Kardashian. Obviously, Hembrow's got quite a famous physique, like reality TV star and makeup mogul Kim Kardashian West and the 25-year-old mother of two has legions of fans who definitely see the similarities, but there's more.
The 25-year-old's phenomenal success can be traced back to a fuzzy photo she uploaded online back in 2013 which triggered an international obsession. Hembrow became famous after she documented her pregnancy and workout sessions on her social networking sites. Now, we not only have comparisons being drawn between her and one sister of the Kardashian family, she is, in fact, a motivation for another sister in the same family. The model mum-of-two has also been credited as the motivation behind Khloe Kardashian's incredible fitness transformation and she was named a member of her “Good Squad” in 2018. Not only that the blonde beauty, has even modeled for Khloé's Good American company and is said to be a "casual" friend of the famed family.
Kim has over 160 million followers on Instagram, 29 million on Facebook, and 60 million on Twitter, as well as 1.55 million subscribers on YouTube. When Kim talks or posts about a brand, the impact is huge. Like Kim, Hembrow has used social media strength and fan following to build her empire. As well as dominating Instagram she has a huge YouTube following too, sharing her workouts and family life with her 1.31 million subscribers. Her healthy lifestyle, beauty interests and fashion sense earned her the status of the powerful influencer she is today, much like how Kim did when she started. From her hair to her makeup to her clothes to her ideals, no matter what Kim says or does, people are listening.
Hembrow's journey has a lot of similarities to Kim's social media journey. While Kim's sex tape took her fame to new heights, last year, Hembrow's fans were hit with the news that the Instagram queen’s account was going to release a “sex tape” as well. The account had been hacked but the episode did gain her new followers and headlines. She also shares Kim's love for altering her photos on social media, but has defended it saying: “The only thing I do is literally whiten my eyes a tiny, tiny bit, and then sometimes some smoothing if the skin is breaking out.”
In fact, despite all the little scandals, her social media domination was quite evident when she was seen at the Klarna STYLE360 event, showcasing her activewear line, Saski Collection, at the inaugural event earlier this week. The activewear line features some pastel shades and crop tops and pants.
Hembrow herself was seen strutting her stuff in a baby pink tracksuit and a high pony, matching lipstick and subtle eye makeup. She wore a pair of strappy pink heels to complete the look. The collection is super funky but leans heavily on solid colors, quite like Kim K's style. The website calls it a "luxury athleisure label" that was created to inspire confidence in women inside and outside the gym" and that it is "designed to compliment your body and enhance your shape as you work towards your goals."
Influencers have been seen wearing the garb, of course, but recently it was spotted on Jennifer Lopez, who sported it with a black and white striped pair of boots. The collection caters to a lot of different sizes too.
According to reports, the company was started at home but was moved to the office when it started to grow soon. She was named Business News Australia's Influencer of the Year in 2018 and she was named Cosmopolitan magazine's Woman of the Year in sports and fitness. The part-Australian and part-Trinidadian entrepreneur has her own collection of step by step video workouts and meal plans so fans can "build strength and tone with Tammy, no matter what your goal is." Her Instagram is filled with workout videos, that show off her ample booty as she encourages her fans to get Tammy fit. The now successful fitness entrepreneur clearly has her head in the game and already has great plans for Tammy Hembrow Fitness.
Hembrow's flourishing career now has her own exercise app, Tammy Fit, as well as clothing line Saski Collection, countless endorsement deals and a podcast. Reports claim she is worth a couple of millions.
Although Kim K has a highly successful reality show career and not just a lifestyle brand, it is worth noting that Kim has channeled her social media fame to sell not just KKW Beauty, perfumes and a shapewear line. Clearly, Hembrow is following suit. Who knows, we may even see a reality show in the future.