Travis Kelce gets a taste of Swiftonomics: NFL star lands slew of deals following romance with Taylor Swift
KANSAS CITY, MISSOURI: Travis Kelce has always been a big name among the fans of the NFL, but after he has been linked with the pop megastar Taylor Swift, the 34-year-old Kansas City Chiefs tight ender's rise in wealth has been astronomical.
Though deemed to be "grossly underpaid" by the Wall Street Journal, Travis rakes a huge chunk of his income from brand endorsements.
What is Travis Kelce's net worth post-dating Taylor Swift?
Per Celebrity Net Worth, Travis Kelce’s net worth is $40 million. Cosmopolitan reports that his current net worth is $10 million more than his reported net worth value in September of this year.
According to Daily Mail, Travis makes around $14 million a year as salary from his stint as the Chiefs tight end. Owing to his huge popularity in recent days, his football team announced a clothing line designed exclusively by the tight end.
Travis Kelce's advertisement deals
Throughout his career, Travis Kelce has been part of several advertisements and brand endorsements, but after he was rumored to be in a relationship with Taylor Swift, his popularity supposedly skyrocketed, giving a boost to his already thriving brand value.
Campbells Soup
Just a month before Taylor Swift appeared in a Kansas City Chiefs game on September 24, Travis made an appearance for a promotional video of the Campbell Soup. The Chiefs tight ender was seen in the advertisement with his mother, Donna Kelce, and his brother, Jason Kelce, who plays for the Philadelphia Eagles.
State Farm
Travis Kelce starred in a MaAuto commercial for the State Farm in September, sharing a screen with his Chiefs teammate Patrick Mahomes.
Pfizer
In September, Travis partnered with the pharmaceutical company Pfizer to make an educational video on the Covid-19 vaccine. In the advertisement, the footballer could be seen with two band-aids, mentioning that one can request a Covid-19 booster with a regular flu shot.
View this post on Instagram
DirecTV
The satellite service DirecTV partnered with the two-time Super Bowl champion for a commercial with the tagline "Overly Direct Sportsperson," based on the initial "Overly Direct Spokesperson" campaign featuring actor Brian Cox.
Bud Light
In July, Travis Kelce appeared in a commercial with the beer brand Bud Light. He even collaborated on the 'Easy Answers' series in November.
McDonald's
Travis Kelce showed off his dancing skills (that too on the field) for a McDonald's ad back in 2019. The commercial featuring touchdown moves generated high buzz that year.
Nike
Apart from having Travis' jersey in their catalog, Nike also named a shoe after their blue-eyed boy called the Nike Alpha Menace Elite 3 "Travis Kelce."
Travis Kelce's business ventures
Travis Kelce is not only a prolific footballer but also a remarkable businessman with numerous ventures.
'New Heights' podcast
Travis Kelce and his brother Jason Kelce co-host their podcast 'New Heights'. While the venture has always been popular with NFL fans, after Travis became a fixture of the Taylor Swift universe, the podcast has been a particular favorite among the Swifties.
Currently, it is one of the highest-ranked podcasts in Apple.
Investments
Travis Kelce has a rational business mind and has never shied away from beneficial ventures, such as his share in the Formula One racing team Alpine.
He has also invested in an array of other products, including Casa Azul (a tequila brand), PlayersTV (an entertainment and sports platform), and RealTruck (a motor vehicle accessories company), among others.
The Chiefs tight end also has a limited edition cereals brand named after him called Kelce's Krunch.