About Us Contact Us Privacy Policy Terms of Use Accuracy & Fairness Corrections & Clarifications Ethics Code Your Ad Choices
© MEAWW All rights reserved

What is the cost of The Weeknd’s diamond Super Bowl ring? Internet says his halftime show 'doesn't deserve' it

The ring comes with an XO logo on the front which represents the singer’s record label and it also has a Lombardi Trophy and 'World Champions' written on it
UPDATED FEB 19, 2021
The Weeknd and his Super Bowl ring (Getty Images/ Instagram @eliantte)
The Weeknd and his Super Bowl ring (Getty Images/ Instagram @eliantte)

The Weeknd gave one of his career’s biggest performances at Super Bowl LV 2021 on February 7 and he did not even get paid for the same. In fact, the ‘After Hours’ hitmaker shelled out a whopping $7M from his own pocket to make sure the world remembers his halftime show for a long time.  

In the latest piece of news, the Grammy award-winning R&B star got a custom diamond-studded Super Bowl ring to commemorate his halftime performance. Yes, the 31-year-old singer-songwriter got his hands on the sparkling ring, which has been designed by celebrity jeweler Elliot Eliantte, who was most recently responsible for Lil Uzi Vert’s $24M forehead gem. Eliantte took to Instagram to share an exclusive video of the Super Bowl ring where we could easily spot the minute details of the expensive rock.


What is The Weeknd's net worth? Here's how much Super Bowl LV performance will add to his massive fortune

Who is The Weeknd dating? Meet the 5 secret women from his past including Bella Hadid and Selena Gomez 

The Weeknd performs during the Pepsi Super Bowl LV Halftime Show at Raymond James Stadium on February 7, 2021, in Tampa, Florida (Getty Images)


How much does The Weeknd’s Super Bowl ring cost?

It is unclear whether The Weeknd has got the ring himself or got it as a gift from someone as Super Bowl has no history of gifting rings to the performers of halftime show. However, according to TMZ, the ring was commissioned by Cash, who is the co-founder of the singer’s record label XO. It is also believed that the ring was The Weeknd’s birthday gift from Cash. He celebrates his birthday on February 16.

If we talk about the diamond-crusted ring, it comes with an XO logo on the front which represents the singer’s record label XO. It also has a Lombardi Trophy and “World Champions” written on the front. Apart from this, the heavy-looking rock also features the score of the Super Bowl LV 2021, the date and the Pepsi logo. According to multiple reports, the ring contains 16 carats of VVS diamonds.

If we shed light on the cost of the diamond ring, Page Six reported that the team typically contributes up to $7,000 per ring, but The Weeknd certainly shelled out even more than that for his very own sparkling memento. Some publications also reported that the ring might cost 10 times more than the contribution of the team. Speaking of the game, Tom Brady earned his seventh ring as the Tampa Bay Buccaneers won the Super Bowl 2021 beating the Kansas City Chiefs at Raymond James Stadium in Tampa, Florida. 

The Weeknd's Super Bowl ring (Instagram@eliantte)


‘He doesn’t even deserve a plastic ring’

As soon as the news of The Weeknd’s Super Bowl diamond ring hit the internet, social media users rushed to Twitter to speak about the same where a majority of them agreed on how the ‘Blinding Lights’ hitmaker did not deserve the ring at all. One user posted, “You keyboard Warriors I'm allowed to have an opinion I don't like the halftime show no matter who does it I don't think it belongs in football I'm allowed to not like something. He got a free ring congratulations.” Another said, “Performance wasn’t worthy of a championship ring. #FactsoverFeelings.”

The next one asserted, “The weeknd getting a Super Bowl ring will be the most tragic thing to happen in 2021 and we’re only 2 months in.” One said, “For the crap he pulled at halftime, he doesn’t even deserve a plastic ring.” One user added, “Imagine getting a ring and being the worst performer on the field that night. That says a lot considering the Kansas City Football team failed to reach the end zone.” Another concluded, “Why does he get a ring?! His performance sucked!” 

The Weeknd at Super Bowl LV Halftime (CBS)