Snow in Seconds on 'Shark Tank': What is the cost and where to buy instant artificial snow for movie sets and indoors
MINNEAPOLIS, MINNESOTA: Since its inception in 2008, Snow in Seconds has blossomed from a family-run venture in the snowy landscapes of Minnesota, capturing the essence of winter's charm.
In Episode 8 of 'Shark Tank' Season 15, the 'Holiday Special', Jonathan Dusing is set to dive into the Tank, seeking investment for his artificial snow product, Snow in Seconds.
Founded by Jonathan, Snow in Seconds stands as the pioneering brand in the artificial snow market, revolutionizing the way we experience winter festivities. Boasting over a decade of innovation, this product has established itself as a go-to for those desiring a quick transformation into a winter wonderland.
Let's delve into the magical world of Snow in Seconds and uncover the scientific marvels that make it so enchanting.
What is Snow in Seconds?
Manufactured in the United States, Snow in Seconds stands out for its quality and authenticity, setting it apart from competitors.
The defining feature of Snow in Seconds is its remarkable ability to expand up to 100 times its size within seconds. This instant snow, fine like flour yet thicker to the touch, convincingly mimics real snow.
So, what's the secret? Just add water!
A mere quarter cup of water transforms every teaspoon of Snow in Seconds into a burst of fluffy white snow, instantly creating a winter wonderland. To maximize the snow experience, it's crucial to add water gradually. This approach allows the powder to reach its full expansion potential, ensuring efficiency.
The result? Chilly, lifelike snow that feels just like the real thing, but without any mess.
One of Snow in Seconds' most notable features is its durability. This snow doesn’t melt but can last several days and is even reusable.
Once it dries, simply store it in an airtight container for future use. The product maintains the temperature of the mixed water, providing a cool and enjoyable sensation.
While the Snow in Seconds experience is enchanting, it should be used carefully. The mixture can be slippery, so it’s best to avoid applying it on walking surfaces.
For optimal safety, use it on grassy areas rather than driveways. In case of spills, table salt can be used for easy cleanup, quickly dehydrating the mixture.
Prioritizing safety, Snow in Seconds is non-toxic and safe for children and pets. Its outdoor use won’t harm plants or grass, ensuring hassle-free winter fun for the whole family.
As winter draws near, Snow in Seconds becomes the ideal choice for creating an instant snowy landscape. Thanks to its rapid expansion, realistic texture, and versatility, this family-owned business continues to spread joy and wonder.
For holiday decorations or adding a winter touch to special events, Snow in Seconds is your ticket to a magical, mess-free snowy paradise.
Who is the founder of Snow in Seconds?
Jonathan, who attended Arizona State, operates the company with his family in Minneapolis. In addition to operating the company since 2008, he also owns FanMaker, which creates loyalty programs and websites for professional and collegiate sports teams.
Jonathan has been the CEO of FanMaker and Snow in Seconds for 17 and 15 years, respectively, and has a background in graphic design.
What is the cost and how to buy Snow in Seconds?
Jonathan's Snow has appeared in television shows and films. It will keep for a few days if you spritz it with water.
You can get it from his website or Amazon. A kit that produces 10 liters of snow costs $25.
On Instagram, customers have left reviews like, "That’s so neat. Photographers will love that for photo shoots." While another quipped, "Lol, if you don’t get snow, just make it!"
One user also wrote, "I think it looks amazing." A fourth user added, "Love it! Can’t wait to receive my snow 😱."
People wanting to buy wrote, "Omg I need to get some 😍."
Where is Snow in Seconds now?
Snow in Seconds is proudly established in Minnesota and has a history rooted in a region known for its winter landscapes. The company has prospered over the years as a family-owned business, offering the ideal winter experience for numerous families around the country.
Snow in Seconds isn't just a home favorite; it's been twice on HGTV's 'Extreme Home Makeover' and has been a mainstay on the sets of movies and TV shows, including the iconic 'Hawaii Five-O'. Its lifelike look and adaptability have piqued the interest of both producers and spectators.
Jonathan is most certainly looking for a Shark's assistance in blowing up the company.
Who will steal the deal?
We're not clear why Jonathan requires the services of a Shark. He's been running the company successfully for 15 years.
Having said that, he could wish to work in retail. Kevin O'Leary may give a royalty if his margins are excellent.
Lori Greiner could be interested as well because it is a simple-to-display and affordable product. We don't see any other Sharks bidding except those two.
'Shark Tank' Season 15, Episode 8, airs on ABC on Friday, December 8, at 8 pm ET. Catch the latest episode featuring products like The Tomte Cake, Snow in Seconds, Pick Up Bricks, and Black Paper Party.
For those who miss the episode, it will be available on demand the following day and on Hulu. Additionally, viewers can explore past seasons and episodes on Amazon Prime Video and iTunes.