'Shark Tank': Why did Emma Grede sit out on The Chub Rub Patch's $200K deal?

If you're wondering what prompted Emma to not make a deal with The Chub Rub Patch, then keep reading
PUBLISHED FEB 18, 2023
Guest Shark Emma Grede and The Chub Rub Patch founder Brittany Lammon on 'Shark Tank' (ABC)
Guest Shark Emma Grede and The Chub Rub Patch founder Brittany Lammon on 'Shark Tank' (ABC)

LOS ANGELES, CALIFORNIA: The Chub Rub Patch founder Brittany Lammon stepped into 'Shark Tank' hoping to bag a deal from guest Shark Emma Grede.With claims of eliminating the ever dreaded thigh chafing with its inclusive range of thigh patches, the brand did sound like a perfect fit for the guest Shark's portfolio who is also known to champion inclusivity and body positivity.

So, when Emma Grede announced that she was backing out from making any offers, it came as a shocker to many. If you're wondering what prompted Emma to step away from making a deal with The Chub Rub Patch, then keep reading. 

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The Chub Rub Patch founder Brittany Lammon on 'Shark Tank' (ABC)
The Chub Rub Patch founder Brittany Lammon on 'Shark Tank' (ABC)

Why did Emma Grede not make any offers to The Chub Rub Patch

When Brittany demonstrated through pictures just how ugly and painful thigh chafing can get, the Sharks were immediately hooked to the pitch. After watching the entrepreneur demonstrate just how easy using her brand's thigh patches were and how they would prevent any chafing, the Sharks were almost immediately sld on the product. While Robert Herjavec, Lori Greiner, and Mark Cuban declared that it was a great idea and concept, they however didn't think that Brittany's business needed a Shark's help. 

On the other hand, Emma was out off from making an offer for an entirely different reason- the name The Chub Rub! The guest Shark visibly flinched on hearing the brand's name and expressed how it made her feel "icky". Though her fellow Sharks came to the brand name's defense and pointed out how it sounded catchy and was memorable, Emma refused to budge. The guest Shark politely declines to make any offers and decided to sit out.

Emma Grede on 'Shark Tank' (ABC)
Emma Grede on 'Shark Tank' (ABC)

The Chub Rub Patch on 'Shark Tank'

With all the Sharks citing various reasons to sit out from making the deal, Brittany was left with no deal. But the entrepreneur was determined to not leave the tank without putting up a fight. So, she tried luring back Emma by pointing out how The chub Rub Patch could be a perfect combo product for Kim Kardashian's SKIMS products and even Good American's offerings. Even though Emma reluctantly agreed to Brittany's ideas, the guest Shark had already made up her mind about not making any offer. So Brittany had no choice but to leave the tank empty-handed.

Despite leaving the tank with no deal, Brittany seemed optimistic about the future of her business and its success during her green room interview. We can't wait to see how The Chub Rub fares after appearing on 'Shark Tank'.

'Shark Tank' Season 14 airs every Friday at 8/7c on ABC. Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime Video and iTunes.

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