Princess Charlotte worth a billion pounds more to the British economy than sibling George
Princess Charlotte is apparently worth £3.2 billion to the British economy - almost a billion more than brother George.
One of advantages of the British royal family seems to be the moolah it brings to the economy, whether in terms of tourism or the soft power that can be translated into tangible assets.
The next generation of royals don't seem to be lagging behind when it comes to setting the cash register ringing, and reports says that Princess Charlotte is apparently worth £3.2 billion to the British economy - almost a billion more than brother George.
According to a 2015 report by Brand Finance, a firm which specializes in brand valuation, is believed to be worth a "measly" £2.4 billion to the economy in comparison to his sister Princess Charlotte.
These estimates are what the children could bring the UK economy in their lifetimes, assuming they will continue to have the same positive effect as they do today.
The value was arrived at based on increased interest in tourism and the fashion trend that she may inspire.
Charlotte's birth instantly resulted in boosted baby clothes sales in the UK and some of the outfits that she has been seen in while in public have gone on to become sell outs. As predicted by Reader's Digest, the Princess puts forth what is known as the 'Charlotte effect' which led to the sell-outs.
Co-founder of Olivier Baby & Kids clothing company Emma Davison witnessed the 'Charlotte effect' first hand after the little princess was seen sporting one of her designs. Davison spoke to the Telegraph and shared, "We were thrilled when Princess Charlotte was photographed wearing our Rose Stitch Cardigan in her official first birthday pictures.The effects have been hugely positive for a growing company like ours and have helped to establish our customer base all over the world".
"Following the photographs we saw our international orders increase significantly, particularly from America and China and the Rose Stitch Cardigan remains our best-selling cardigan" Davison continued. Princess Charlotte's potential boost to the British economy totally overshadows that of her brother Prince George and the 'Prince George effect' whose wardrobe choices have less of an impact on the UK fashion industry.
According to the report by Brand Finance, the British monarchy is worth almost £56.7 billion. As it so happens, the royal family brings in quite a bit more money than they cost. It is an undeniable fact that Kate Middleton and her kids have helped re-brand monarchy and have had a massive effect on the economy.
Kate Middleton alone is believed to be worth £4.7 billion to the economy and along with her own family history has an incredible net worth. When Meghan Markle got married to Prince Harry, her addition to the royal family also helped boost the economy.
Princess Charlotte often takes cues from her great-grandmother the Queen herself and aside from bearing a strong resemblence to the monarch, she also has similar interests.
Throughout the Queen's reign, she has depended on her Anello & Davide class leather shoes for her various royal engagements and duties and in a similar fashion, Charlotte also likes to recycle her favorite pairs of shoes for royal outings.
Kate Middleton and her daughter Charlotte also have the perfect mother-daughter style coordination. On several occassions Kate has coordinated her daughter's outfits with that of her own. In a family photograph of Prince William, Kate Middleton, Prince George, and Princess Charlotte from March 2016, Kate had dressed Charlotte in a puffy white coat which went perfectly with hers. For the 'Trooping the Color' ceremony in 2017, they were both spotted in matching pink outfits.
Clearly, Charlotte is ready to be a full-fledged fashion icon and like her mother she has a knack for fashion. While attending the 'Trooping the Color' ceremony this year, she once again matched with her mother and the pair sported baby blue outfits. She was also seen at the Maserati Charity Polo Trophy where she was watching her father Prince William take the field. The little princess was seen barefoot in a floral dress and was seen holding on to a pair of sunglasses proving her love for fashion and accessories already.
Recently, Princess Charlotte won hearts over with her new hairstyle debut at the christening of her baby brother Prince Louis. She arrived at the christening ceremony which took place at the Chapel Royal, St James’s Palace on July 9. Little Charlotte was seen sporting a sweet blue headband from Pepa & Co. to match her pattern dress and shoes. Charlotte usually wears her hair parted to the side or in a half-up style. The confident three-year-old showed off her perfected royal wave as she greeted the cameras while Prince George was a bit more shy and reserved as compared to his sister.