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How did Paige Rice die? Influencer dead at 22 in tragic accident

Paige Rice was traveling with her boyfriend in his Audi S3 when he slammed into a cab
UPDATED OCT 20, 2021
Paige Rice was traveling with her boyfriend in his Audi S3 when he slammed into a cab (Instagram/@paigericex)
Paige Rice was traveling with her boyfriend in his Audi S3 when he slammed into a cab (Instagram/@paigericex)

A well-known British makeup influencer died after her boyfriend's car rammed into a taxi on October 17 in Merseyside.

Paige Rice, 22, who hailed from Marston Green, England, was traveling with her boyfriend in his Audi S3 when he slammed into a cab. According to Birmingham Live, the boyfriend is currently fighting for his life in hospital. Meanwhile, the driver of the taxi — said to be in his 40s — is also critical. Authorities are currently investigating the deadly crash, which occurred in the Queensway Tunnel, the New York Post reported.


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In an emotional statement, Paige’s mother Clare addressed the influencer's death on her Instagram account. “As most people are aware now, my beautiful baby girl Paige has passed away. She was involved in a tragic accident in the early hours and words can not describe how broken I am as her mum. I’m overwhelmed by the love being shown,” the embattled parent wrote on Instagram alongside a photo of herself, Paige, and the late influencer's 18-year-old brother Tyler.


“She really was the most beautiful girl, with the biggest smile, a [contagious] laugh and heart of gold. If you was [sic] a friend of Paige she would love you with all she's got and she would be there in an instant if you ever needed her. She lived life to its fullest. She had big dreams and Paige always made things happen, her drive to succeed was inspirational,” her mother added.

Paige had more than 20,000 followers on Instagram, where she often posted photos of herself rocking chic outfits. Clare continued, “Paige has been my rock recently, I can barely breath [sic] right now and I don’t know how to carry on. My house is quiet and all I want is to talk to her one last time. Time is so precious and we never know when our time is up. Love each other and tell each other. We will always be the 3 musketeers.”


The devastated mother revealed to Birmingham Live how she and Paige had recently discussed the theme of death. “Paige and I had spoken recently about death and she told me that if she died to remember that she lived life to the absolute full,” she said. “I have chronic illnesses and Paige has pushed me to stay positive and to keep going. She had massive dreams, wanted to see the world and live a full life. Paige would fill her time with being social in between working hard and looking after me,” Clare recalled.

Rice's family set up a GoFundMe page to cover funeral and related expenses. It has raised more than $44,000 since it was created a day ago. “Anyone who had the pleasure of having her in their life can understand how tragic this is,” the online fundraiser reads. “She was such an amazing woman with such a clean heart who had so much love to give. Anyone she met she had a huge impact on and a smile that would light up any room.”