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'Just another day in Trumpland': Kanye West taps Milo Yiannopoulos for his 2024 presidential campaign

Although Kanye West has lately sided more with right-wing political figures, his relationship with Milo Yiannopoulos has raised concerns

LOS ANGELES, CALIFORNIA: In a video released to Twitter on Sunday, November 20, Kanye West declared he was running for president in 2024 and claimed that far-right agitator Milo Yiannopoulos was "working on the campaign". This comes in the wake of the rapper's Twitter account being reinstated after he was suspended over anti-Semitic remarks last month. In the video, West claims that Yiannopoulos is working on his campaign.

West, 45, said in a paparazzi video, "This is Milo right here, working on the campaign." When asked by the paparazzo if that was an announcement, they both giggle, and Yiannopoulos, a former intern for Republican US Representative Marjorie Taylor Greene, responded, "I guess it is. Thanks, I accept." West was then asked by the cameraman, "So you're running?" Ye laughed and replied, "Yes, It’s simple ’cause ain’t nobody can tell me, you know, ‘you should say this, you shouldn’t say that,’ you know? It’s just we’re moving towards the future."

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Both West and Yiannopoulos have made comments deemed offensive and received widespread backlash. Although West has lately sided more with right-wing political figures, his relationship with Yiannopoulos raises particular concerns. The former Breitbart writer is well-known for his anti-Muslim, anti-feminist, and anti-LGBTQ+ views as well as his connections to several neo-Nazi and anti-Semitic figures. After a video surfaced in which he appeared to condone pedophilia, he was famously let go from Brietbart and lost a book deal, BBC reported.

He was also expelled from Twitter for harassing female users, and his entry into New Zealand has been prohibited due to remarks he made during the 2019 Christchurch mosque shooting, Yahoo! Entertainment reported.

Following several antisemitic rants last month, West lost over $1 billion in sponsorship deals and experienced a sharp decline in his radio airplay and streaming figures. However, like his good friend Donald Trump, West appears to believe that millions of Americans will be willing to vote for him in 2024. West previously ran for the presidency in 2020, but his campaign is best known for a peculiar rally during which he sobbed while wearing a bulletproof vest. West received more than 60,000 votes overall from the 12 states where his name was on the ballot including one from Tucker Carlson, as per the Yahoo! report.

The clothing West was sporting during his meeting with Milo was another intriguing aspect. The most significant companies that the disgraced artist formerly collaborated with have just dropped him. However, the Adidas collaboration damaged him the most. After making anti-Semitic remarks on multiple forums, he was fired from the German sportswear company, which effectively reduced his wealth by close to $2 billion. Ye's opinions have caused him to lose his billionaire status. He was seen wearing the brand's emblem during his nighttime event with Milo, so it appears he doesn't mind. 

Meanwhile, the news about Ye running for president in 2024 with Milo's help attracted many reactions on social media. A user wrote, "Is this accurate?!?!?!?? Sure seems like it from the video! "Ye Announces Presidential Bid, Calls Milo Yiannopoulos His Campaign Manager!"

One user criticized and said, "Can someone tell @kanyewest that this is the same Milo Yiannopoulos who resigned from Breitbart News over his disgusting pedophilia remarks. Or never mind, RIP 2024 Ye-campaign." One user wrote, "They are probably lovers now. Kanye West Spotted With Disgraced Alt-Right Political Commentator Milo Yiannopoulos, Still Rocking Adidas" One user tweeted, "Just another day in Trumpland. Kanye West Enlists Alt-Right Provocateur Milo Yiannopoulos to Work on 2024 Presidential Campaign"