'This is not attractive': Internet roasts Kim Kardashian over 'uncomfortable' SKIMS menswear collection
LOS ANGELES, CALIFORNIA: 'The Kardashians' star Kim Kardashian recently added a menswear collection to her $4 billion worth shapewear brand, SKIMS.
However, social media users brutally trolled the collection, calling it "uncomfortable" and "unattractive."
Kim's company SKIMS announced that it will be launching its first range of briefs, boxers, tanks, and tees for men inspired by the same design philosophy applied to its well-liked womenswear.
Internet mocks Kim Kardashian's SKIMS menswear collection
The size-inclusive line has been 'rooted in comfort, fit and superior movement,' as per the official website.
The initial drop featured cotton, stretch, and performance-driven sports collections. The collection ranges from sizes XS to 5X, all of which will be available for purchase on skims.com on October 26.
Meanwhile, Reddit users flocked to drop their two cents about Kim Kardashian's newly launched menswear collection, with many criticizing the sizing and the quality of the clothing.
A social media user questioned, "And this guy needs shape wear because…..?" Another user wrote, "Are these padded undies for men." Another follower noted, "I don't think it's for the straight guys No straight guy would wear skims."
One user said, "This is not sexy or attractive to me. And definitely doesn’t inspire me to buy one for a man." Another added, "They look SO uncomfortable! But decent quality lol."
Kim Kardashian ropes in Neymar Jr for SKIMS Men's campaign
Kim Kardashian's SKIMS menswear campaign featured Brazilian soccer player Neymar Jr, 31, San Francisco 49ers defensive end Nick Bosa, 26, and Oklahoma City Thunder basketballer Shai Gilgeous-Alexander, 25.
All three of the athletes showed off their six-pack abs and tattoos in the campaign video. Neymar posed shirtless in a pair of briefs in a steamy new campaign for her shapewear brand.
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SKIMS selected the athletes based on their backgrounds, how they own their personal style, and their ability to connect with people beyond the realm of sports, according to a Press release.
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Kim Kardashian shares her excitement about 'next chapter for SKIMS'
Kim Kardashian shared her excitement over the addition of menswear to her shapewear brand.
The reality star said in the statement, "The expansion into the menswear space is a major milestone for the brand and a testament to SKIMS' commitment to providing solutions for everybody."
The founder and creative director added, "I am incredibly excited about this next chapter for SKIMS and cannot wait for everyone to experience our amazing range of products."
Meanwhile, in an interview with WSJ, Kim said, "There really is a niche in the marketplace for our designs, our color tones, and our materials."
'The Kardashians' star explained her decision to feature three athletes in the men's campaign. She said, "They're all just individually so great in their fields, but also all three are so different."
North West almost exposes Kim Kardashian's SKIMS menswear ahead of its launch
Just a few days before the official launch of the SKIMS menswear collection, Kim Kardashian's daughter North appeared to hint at the men's line during a TikTok Live.
The mother and daughter duo went on the platform to film themselves watching the latest episode of 'The Kardashians'.
At one point, North said to her viewers, "Guys, there's another brand coming up." Kim asked her 'what brand' she was talking about, and North responded, "You know!" with a sly grin.
However, Kim cut her off before she could expand and said, "You don't talk about people's business like this. Just chill."