'I used to like Swarovski': Kim Kardashian's collab with iconic crystal brand for SKIMS gets shredded for 'tacky' design
SKIMS founder Kim Kardashian is setting the internet abuzz with her latest venture.
The brand known for its underwear, shapewear and loungewear has joined forces with Swarovski for a bedazzling collection.
However, internet reactions to the collab have been mixed, with some users questioning the brand's aspirations to rival Victoria's Secret.
While some fans were intrigued by SKIMS's collaboration with Swarovski, others didn't hold back their criticism.
Many found the bedazzled collection downright unappealing, calling it "ugly."
Some fans even took a jab at Swarovski, questioning the luxury crystal brand's decision to partner with SKIMS, especially when both brands have faced their fair share of reputation challenges.
The mixed reactions online revealed that Kardashian's venture into glamorous lingerie has certainly ignited a heated debate about style, taste, and brand partnerships.
Some critics said the collaboration is "trying too hard to be fancy."
Some users even commented that bedazzled lingerie is far from a new concept, with Victoria's Secret having bedazzled bras and panties in its repertoire for years.
Kardashian's glamorous foray into the world of intimates seems to have stirred quite the debate online.
"I used to like Swarovski. Sorry, but whenever I see a Kartrashian endorsing a brand, it puts me off that brand for life," a user said on Reddit.
"I don’t want to buy a product that is worn by this tacky, crass person. Ew," commented another.
"Another Victoria's Secret knockoff," quipped one user.
"A first of its kind? Girl. Victoria’s Secret has been doing tacky bedazzled bras and panties for decades. I always avoid those pieces because they are so ugly haha," wrote another.
"This FAILING company is just another SHEIN. She can not offer QUALITY garments while coming out with a collection every other day," others bashed.
Swarovski has collaborated with more than 10 brands
Swarovski, a name synonymous with sparkle, has embarked on a journey of creative collaboration that has left an indelible mark on the world of fashion.
Through its Swarovski Creators Lab, the iconic crystal brand has teamed up with a diverse array of household names, from Supreme and Nike to Vans, Victoria's Secret, Adidas, KITH, and many more.
These collaborations have birthed unique, collectible treasures, from limited-release sneakers adorned with Swarovski crystals to show-stopping runway pieces.
These partnerships have infused a touch of Swarovski's signature glamor into various brands and industries.
SKIMS nipple bra accused of over-sexualizing women's bodies
Skims has introduced the innovative 'nipple bra,' a creation designed to revolutionize women's lingerie.
The Skims Ultimate Bra, with its unique nipple-like fixtures on the front cups, offers an appearance of natural, braless, and beautifully perky breasts.
While some critics argue that it over-sexualizes women's bodies, supporters point out that it can be beneficial for breast cancer patients and others who find it appealing.
The debate highlights a clash of opinions on the concept, with some finding it odd, as bras are traditionally used to conceal nipples.
However, Skims aims to challenge the norm and empower women with a new take on intimate apparel.
The product also often faced criticism for perpetuating body standards and objectification.
Critics argued that it can reinforce harmful beauty ideals and objectify women, reducing them to competing for sexual attention.
SKIMS accused of deceiving customers using greenwashing
Kim Kardashian's fashion brand, SKIMS, is mired in a fresh wave of controversy, with accusations of "greenwashing" and tarnishing its reputation.
Greenwashing is a term employed when businesses give consumers the false impression that their products and corporate practices are environmentally friendly.
SKIMS now faces allegations of engaging in this deceptive marketing practice, with critics pointing to discrepancies in the brand's packaging and its supposed eco-conscious efforts.
The controversy has ignited a debate about SKIMS' commitment to sustainability and the impact of such allegations on conscious consumers, who expect transparency in the fashion industry.
While this packaging may, in fact, decompose as promised, the optics of labeling it "not plastic" raised eyebrows and underscored the growing scrutiny of greenwashing in the fashion industry.
The paradox between eco-friendly claims and packaging reality created a compelling debate for other SKIMS products, too.
