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Gwyneth Paltrow's Goop agrees to pay $145,000 settlement over unscientific health claims about vaginal eggs

Gwyneth Paltrow's lifestyle brand, Goop, was under scrutiny for "unsubstantiated claims" about the effectiveness of vaginal eggs
PUBLISHED SEP 5, 2018

Gwyneth Paltrow's lifestyle company, Goop, agreed to pay a settlement following accusation of unscientific claims for three of their products.

Reports said that Goop advertised its $66 Jade Egg to help balance hormones, regulate menstrual cycles, and increase bladder control when inserted vaginally.

However, 10 prosecutors from the California Food, Drug and Medical Device Task Force said in their lawsuit that Goop's claims "were not supported by competent and reliable science." 

The other two products into question were Goop's $55 Rose Quartz Egg and its $22 Inner Judge Flower Essence Blend.

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