'American Song Contest': Meet AleXa, the K-pop star from Oklahoma set to wow audiences

Oklahoma-based AleXa is ready to perform an 'Alice in Wonderland'-related masterpiece on the show's premiere


                            'American Song Contest': Meet AleXa, the K-pop star from Oklahoma set to wow audiences
AleXa from 'American Song Contest' (Instagram - @alexa_zbofficial)
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AleXa will be one of the contestants on NBC's biggest music competition, 'American Song Contest'. She is an American singer based in Korea and will be representing her home state of Oklahoma on the competitive show.

'American Song Contest' is NBC’s much-awaited singing reality show and the talk of the town as of recent. Hosted by the equally popular Snoop Dogg and Kelly Clarkson, artists from each of the 50 states in the US will be seen competing against one another, thereby winning votes from viewers. This in turn will result in them earning the title of 'Best Original Song'.

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We're waiting to see AleXa on the premiere episode of 'American Song Contest', where she'll be competing against legends like Michael Bolton, Christian Pagan, Hueston, and more on the glorious stage.  

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Who is AleXa?

AleXa was born under the name Alexandra Christine Schneiderman. She first performed in 2019 after gaining immense popularity in 2016 from Soompi's audition program called 'Rising Legends'. AleXa is also known for her appearance on Mnet's 'Produce 48' in 2018, with her first digital single being her 2019 drop, 'Bomb'.


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After competing on both seasons of the reality show, 'Rising Legends', AleXa signed with the Zanybros' ZB Label in the year 2018. She went on to train there for about 3 years. During her training is when she ventured into competing on Mnet's 'Produce 48'. 

AleXa posted a teaser of the contest song she'll be performing at NBC’s ‘American Song Contest’ in the US on her social media, called' Wonderland'.  

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The ‘American Song Contest’ featuring AleXa’s ‘Wonderland’ will be available to watch on NBC and all affiliated channels on March 21, 2022. 

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According to AleXa's latest TikTok video posted on her Instagram, we can expect references from 'Alice in Wonderland' in the song’s lyrics. You'll see her say, "Off with your head" in the TikTok clip, a direct reference to the Queen of Hearts' iconic line from both the book and animated movie.

In addition, it also appears that the song talks of a failed relationship story, based on the line, "Stop thinking I love ya, wonder if we had a chance, maybe back in Wonderland". 

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Her Instagram has posted snippets showing off her tattoos, and also started the "Show me you Tattoo" challenge on TikTok, in mid January. Her take was pretty unique since it presents real-life stories and tattoos differentiated from the many existing challenges for K-pop artists in the industry. 

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In the video, AleXa shows two tattoos. The first lettering tattoo reads, "And rain will make the flowers grow", tattooed on the back of her left shoulder. The tattoo is a loose translation of the quote, "There are no rainbows without rain", thereby adding meaning to her favorite phrase, "Good things can come from bad things".  

AleXa’s second tattoo, a heart-patterned one expresses her deep love and affection for her mother. She got it in a purple shade representing her mother's birthstone. 

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Her challenge video has accumulated over 15,000 likes, and free massive attention on social media just within hours of her taking to Instagram to post the video.


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What's more, she also released her single with the same name, on January 6, 2022. 'Tattoo' includes a hard-hitting bass coupled with a romantic progression with chords. The magic about this song is how it leaves a gentle yet powerful feeling that manages to somehow mirror the many contrasting emotions of heartbreak.


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In regard to her music video, the CEO of ZB Label, Kim Junhong, said, "'TATTOO’ expresses the confusion instead of AleXa as an A.I., where the human emotion of love has been engraved inside of AleXa like a tattoo". He added, "Compared to previous singles, the song gives listeners an emotional stimulation with its delicate storyline and lyrics, adding even more to the AleXa A.I. universe. We decided to release the English version first to preserve the original meaning of ‘TATTOO,’ and leave the Korean version open for the future". 

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In addition to the above-mentioned famous artists, we'll also see AleXa competing with Keyone Starr, Ryan Charles, Jake O', UG skywalkin, Kelsey Lamb, Alisabeth Von Presley, and Yam Haus. 

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'American Song Contest' premieres on March 21, 2022, at 8 pm ET on NBC.