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'Interstellar' and 'Parasite' makers to helm K-pop movie 'Lost in America', fans 'can't wait'

'Lost in America' is based on a K-pop boy group set to debut in NYC but hilarity ensues as they get lost

With the Hallyu Wave going global, other industries are trying to dip their toes in the world of K-pop industry. Gradually becoming one of the biggest markets in the world thanks to the loyal fanbases of K-pop artists, anything and everything they do is instantly successful. From the fashion world scouting K-pop acts as models to other consumer industries signing on K-pop brand ambassadors, it is no surprise that Hollywood wants to make a movie on it.

While we’ve had the likes of g.o.d’s Joon Park to EXO’s Lay in international films, acting projects starring K-pop idols have still been restricted to K-dramas and K-films. While the Korean film industry can hold their own in the vast global entertainment business, it has only been recently that they’re getting the recognition they deserve with films like ‘Parasite’ and ‘Minari’ going mainstream. Previously, only the formula of incorporating famous Hollywood actors like Chris Evans in films like those of Bong Joon-ho’s worked. 

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The film is titled ‘Lost in America’

But many believe that the world is ready to accept and make a purely Korean film become successful. And the production is using South Korea’s biggest asset -- K-pop. Variety reported on August 9 that Hollywood and Hallyuwood (Korean film industry) are teaming up to create a film on K-pop. Set to release in 2023, it is a proper feature film that is already got itself a star-studded crew. ‘Interstellar’s’ producer Lynda Obst and ‘Parasite’ producer Miky Lee will helm the project.

Production will be handled by CJ ENM, a huge South Korean conglomerate with several entertainment labels and companies. They’ve roped in director JK Youn who has the action film ‘Haeundae’ and melodrama film ‘Ode to My Father’ under his belt. He is also the first filmmaker to have two of his films become mega-blockbusters in Hallyuwood with more than 10 million admissions each.

Currently titled ‘Lost in America’, the film follows a K-pop boy group that is meant to make their global debut in New York. Unfortunately, they end up in Texas and with no money. And they have to make it to NYC in two days to make their dreams come true. The film is set to cast real K-pop idols as well as Western pop stars to attract a global audience. Auditions are currently going on and after its completion, pre-production will immediately begin.

With news of the film reaching Twitter, fans everywhere are hoping that their favorite idols will be cast for the project. Some were even confused as they thought the film would focus on the history of K-pop and its rise. But with producers that are known for rom-coms like ‘Sleepless in Seattle’, one can confidently say that ‘Lost in America’ will be a fun, easy-going film with lots of hijinks as the lost idols travel on their own.

‘Can’t wait’

One user tweeted, “Wait.. Lemme process this.” Another posted, “I hope they cast idols who can really act and not just bcs of popularity.” One said, “Not me thinking it'll be about kpop history or sth like that.” Another added, “OH PLS THIS IS THE MOST BRILLIANT IDEA IN 2021. MAKE IT HAPPEN!!” One wrote, “This is actually a great idea Can't wait for this.”