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Fans want Kevin Hart as 'Shark Tank' regular after he simplifies The SMART Tire Company pitch

Although the The SMART Tire Company walked away with no deal, fans discovered that Kevin Hart is a natural when it comes to business
Kevin Hart, Brian Yennie and Earl Patrick Cole on 'Shark Tank' (ABC/Christopher Willard)
Kevin Hart, Brian Yennie and Earl Patrick Cole on 'Shark Tank' (ABC/Christopher Willard)

Tire maintenance can certainly prove to be quite the hassle. But, what if there was an excellent solution -- where space-age tech could fix your tire woes? Enter The SMART Tire Company, which uses 'shape memory alloy radial technology' to create long-lasting, durable tires. One thing is for sure; this company is out to reinvent the wheel!

But the real question is, does it have what it take to impress Mark Cuban, Kevin Hart, Kevin O'Leary, Barbara Corcoran and Lori Greiner? Let's find out!


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Brian Yennie and Earl Patrick Cole, the founders of The SMART Tire Company were hoping to secure a deal of $500,000 for 2.5% equity in their company. With an agreement with Nasa to commercialize their product, they explained that they made $1.3 million in equity crowdfunding and even opened a 5000 sqft lab, as they are still optimizing the product. However, Mark Cuban pointed out that he didn't want total addressable market information and wanted numbers instead.

So Kevin Hart stepped in and asked a simple question, how much does it cost to make the final product, which was bike wheels. The duo responded with the cost of a pound of NiTinol+, the alloy used to make the tires, is anywhere between $150 to $200, stating that it takes the same amount of money to make the tire then. Hart countered and asked them to give him a very simple answer -- how much would the tire cost, to which the duo finally explained that they were selling it as a set and the set costs anywhere between $2,500 to $3,000 dollars. It was here that the sharks slowly began backing out of the deal, with none of them making an offer.

Fans, however, were thrilled that Hart asked all the right questions and simplified the process altogether, as business jargon isn't everyone's cup of tea. "I love how @KevinHart4real is asking the people to simplify their language for the average Joe. That's how you need to speak to us if you want us to buy your product" tweeted a fan. "Holikow THANK YOU @KevinHart4real for moving that along. #sharktank" tweeted another. "I'm watching Shark Tank and @KevinHart4real is REALLY good at this shit." noted a fan. "I like Kevin Hart on #SharkTank. They should bring him back." agreed a fan. 





'Shark Tank' Season 13 Episode 10 airs on ABC on January 7, 2022, at 8 pm ET. Catch the latest episode featuring products like The SMART Tire Company, Candi, Black Sands Entertainment and Snactiv.

Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime Video and iTunes.