'The Grinch' shows promise, surpasses the pre-ticket sales of 'Despicable Me 3'
'The Grinch' is outpacing 'Despicable Me 3' presales in the same time frame as Universal’s most recent animated movie, released in June 2017.
Illumination and Universal’s new animated feature movie, 'The Grinch' that is co-directed by Yarrow Cheney and Scott Mosier with a cast led by Benedict Cumberbatch is definitely on its way to the top. From what we hear, 'The Grinch' that is all set to open on November 9 is currently Atom Tickets’ third-best preselling animation movie title this year (only behind 'Incredibles 2' and 'Hotel Transylvania 3'). 'The Grinch' is outpacing 'Despicable Me 3' presales in the same time frame as Universal’s most recent animated movie (released June 2017).
According to Deadline, Universal’s 2000 live-action release of 'How The Grinch Stole Christmas' from Ron Howard opened to $55M on November 17 that year, gaining around $260M, which made the film the highest-grossing at the domestic box office that year. So it comes as no surprise that 'The Grinch' has already done spectacularly well in its pre-sales alone. Once the movie releases, we will get to know how much it gains, which for sure will be a large amount as well.
Shedding further light on 'The Grinch', Benedict Cumberbatch currently succeeds Jim Carrey in the titular role as he spoke of how this movie is different. While Carrey’s 2000 rendition of ‘How the Grinch Stole Christmas,’ of the Dr Seuss’ Christmas classic was a much lighter watch than the book, Cumberbatch said, "The Grinch,’ set for release in the US for November 9, would be a lot more true to the book."
“I think what’s different and special about this version of the Grinch is that it is very loyal to the book, which is a very thin book, but, it brings it into a world where you have an endless amount of adventure around that, and tiny phrases in the book are catapulted into massive set pieces,” the actor said. “The amount of energy, I’d say makes this a very special version of it, the amount of visual invention and flair and freedom, that the artists have had making this.”
Talking about the character Cumberbatch said, “(The) over-blown and over-produced and over-magnified elements of festivity around Christmas and Thanksgiving can just be a bit too much and he’s funny, that’s certainly what’s going to be memorable of this Grinch, he’s very witty and he’s self-aware.”
Apart from Cumberbatch, the film has an ensemble cast of Angela Lansbury, Rashida Jones, Cameron Seely, Kenan Thompson, and Pharrell Williams.