Tabby on 'Shark Tank': What is the cost, who are the founders and all about the dating app for cat persons
Dating is seldom easy. every person has their own specific checklist of things they want to see in their potential partner and some deal-breakers that they definitely don't want in their partner. When you think of deal-breakers things like chewing loudly, being self-absorbed, height, etc, are some of the traits which may pop up on your mind. Despite being extremely popular on the internet, cats are reportedly a big dealbreaker for many people.
So how do cat owners meet their partners? Are they forced to relinquish their life to the stereotype of being a single, crazy cat lady in their 40s? Thankfully no. With Tabby, a dating app specially designed for cat owners, you can now find your dreamy partner who also has a cat! Tabby is one of the products that will be featured on the upcoming episode of 'Shark Tank'. Nathan Kehn, Sterling Davis, and Leigh Isaacson, from Tabby, will be pitching it to Mark Cuban, Kevin O'Leary, Lori Greiner, Robert Herjavec, and guest Shark Nirav Tolia. If you're interested in knowing more about this unique dating app, and our guess on which Shark might close the deal, then read on.
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What is Tabby?
To put it in simple terms, Tabby is a cat person's dating app. The app's website states, "We’re building relationships so cats and cat-lovers can live healthier, longer, and more joyous lives together with the humans who love them. Tabby-The Cat Person’s Dating App is the best way for cat-lovers and cat owners to find a purrfect match, plan a cat-focused date, and learn about new cat products and treats! Tabby is for people with cats and people who want to get cats in the future. The app is available to download on iOS in the App Store and for Androids on Google Play."
Who are the founders?
Leigh Isaacson and Casey Isaacson are the founders of Tabby. Aside from the Isaacson sisters, Tabby also has an internet personality- Nathan Kehn aka The CatLady working as Tabb's brand manager and director of cat integration, and Davis Sterling too works as brand manager and director of nonprofit and rescue Integration. Leigh, Nathan and Davis will be appearing on 'Shark Tank' to pitch the dating app to the Sharks.
Tabby, which is a spin-off of Dig, a dog lover’s dating app was created by the Isaacson sisters. The app was created after a relationship between Casey and a guy she was seeing didn't work out because of her dog. So the sisters launched Dig in 2018. They launched Tabby in 2020 after Nathan and Davis found it difficult to date due to their cats. On the app's website Nathan mentions, " People always give people with cats a bad name. Calling them Crazy Cat ladies because they are so dedicated to their cats. Honestly, I would love to find someone who is as dedicated in a relationship as cat owners are to their cats.” Davis adds, "Guys like me have crazy issues with dating. I’ve had ladies walk out on me. Like the date is amazing, we go to my house, but then they see my cat Rick James walk out and they want to leave. I’ve been through that so many times—Tabby is something that breaks those stereotypes.” According to reports men with pictures of cats reportedly get fewer matches.
"No matter what happens on 'Shark Tank,' we’re excited to tell the world we’re not kitten around. We’re here to help cat people find love," Leigh shared in an interview.
What is the cost and where to download Tabby from?
Tabby app is free, but to send unlimited messages, you need to upgrade to the VIP version. The VIP version costs $19.99 for one month or $49.98 for 6 months (8$.33 per month). The app is available to download on iOS in the App Store and for Androids on Google Play.
Where is Tabby now?
In October 2020, Tabby launched their VIP membership program. "Tabby VIP Mempurrship launches today! Upgrade for unlimited messaging, to be shown at the top of search, and more. Already a Tabby member? Your VIP upgrade is on us through the end of the year! Head to your profile to check out your new VIP badge 😻 New users will also get a “NEW” badge to help you stand out!"
Who will steal the deal?
Robert Herjavec or Nirav Tolia may close the deal with FurZapper. Although the brand's sales numbers and profit margins will ultimately be the major deciding factor for the sharks on whether to invest in the business or not. So, we will just have to wait and watch to see if the Sharks even make a deal.
‘Shark Tank’ Season 13 Episode 4 airs on ABC on October 29, 2021, at 8 pm ET. Catch the latest episode featuring products like Soapen, The Magic 5, Tabby, and 54 Thrones.
Missed an episode? Been wanting to catch up? Episodes can also be viewed the next day on demand and on Hulu. Not just that, you can also watch old seasons and episodes on Amazon Prime Video and iTunes.