Rihanna slays in purple lingerie, offers fans a chance to star in her next Savage X Fenty ad campaign

Rihanna slays in purple lingerie, offers fans a chance to star in her next Savage X Fenty ad campaign
Rihanna (Getty Images)

One lucky fan of Rihanna’s will get to feature in the upcoming ad campaign for her lingerie line Savage X Fenty.  A few hours ago, Vogue’s official Instagram page shared a picture of ‘Work’ singer striking a pose while clad in purple lingerie.T

he photo was captioned, “You–yes, you–could star in @badgalriri's next @savagexfenty campaign. Tap the link in our bio for details.” Rihanna’s breathtaking picture has already over 300k likes and is showered with comments from thrilled fans who are looking forward to participating in the contest. The Savage X Fenty account on Instagram will be running a content where the fans submit their entries starting now, through July. 

The finalists will be photographed over FaceTime and will get an opportunity to star in images for Savage X Fenty’s upcoming campaign. The singer has been extending a helping hand to those having a hard time dealing with the dire circumstances due to the ongoing pandemic. Besides hosting virtual parties to lift her fans’ spirit in the time of social distancing, she has also made a couple of generous donations towards various charity. 

Recently, her Clara Lionel Foundation along with Jack Dorsey’s Star Small Fund made a donation of $3.2 million for COVID_19 relief efforts in cities of Flint and Detroit in Michigan. 

A statement from the press release regarding the donation read, “This round of grants will mobilize comprehensive solutions ranging from food distribution and foster care to bail relief, temporary shelter and social support services in Michigan and elsewhere”

Michigan’s present governor Gretchen Whitmer also thanked Rihanna and Dorsey through a statement that read, “I personally want to thank Rihanna and her Clara Lionel Foundation and Jack Dorsey’s Start Small Fund for stepping up to help groups in Detroit and Flint on the frontlines of the COVID-19 pandemic. This generous gift will give these essential nonprofits much-needed resources to help address the needs of those impacted most by COVID-19.”

Previously as well, Rihanna and Dorsey collectively donated a total of $4.2 million towards emergy fund to help those who are subjected to a domestic violation in isolation during the lockdown which has extended for weeks.

The duo in association with Jay Z’s Shawn Carter foundation made a donation of over $6 million towards COVID- 19 relief fund to help the marginalized population. 


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  Rihanna poses purple lingerie encouraging fans participate next Savage X Fenty ad campaign photo