Is Big Hit Entertainment, the entertainment agency of the biggest boy group in the world BTS, bigger than the historic ‘Big 3’ of K-pop industry comprising of SM, JYP and YG Entertainment? According to recent news, Big Hit has overtaken the Big 3. With the latest news of the entertainment mogul investing in YG plus and Weverse merging with Vlive, the entertainment company is only going to get bigger, reports say.

What is Big Hit’s net worth?

According to 2020 reports, Big Hit is valued nearly at 6 trillion won ($5.36B) which is even more than the total sum of the Big 3. After going public in the Korean stock exchange, their value nearly doubled as a report suggested that the company’s net worth is at a projected $8.38B. According to the latest report, Big Hit’s net value stands at KRW 4.8 trillion ($4.36B at January 2021 exchange rates). 

Big Hit’s investment in YG

To further dominate the K-pop industry, Big Hit along with its subsidiary Benx Corporation, owner of the app Weverse, have started a string of investments where Big Hit will be investing $63M in YG plus, a subsidiary of YG Entertainment, the house of popular groups such as Blackpink, iKon and Treasure. In another strategic move, the biggest South Korean online portal Naver will be investing $321M into beNX, which has changed its name to Weverse company. In the upcoming year, Vlive, an app of Naver that's home to more than 1,603 artists and through which fans interact with K-pop stars, will merge with Weverse, Big Hit’s app where already a number of artists have joined apart from the entertainment’s signed artists including CL, Gracie Abrahams, Sunmi, Weekly, P1Harmony, Cherry Bullet and more.

Net worth of Big 3

With Big Hit monopolizing the entertainment industry, will it totally overtake the other three entertainment companies? According to the numbers, SM Entertainment is worth the highest among the three at $1.3B followed by JYP at approximately $788M and YG at approximately $492M. 

Fans believe that the Big 3 has a legacy that will remain intact. A fan said, “The Big 3 will always be the BIG 3 no matter what, 'cause u know, they paved the way together with their artist, we all need to be aware of that, those artists ans those companies even if we dont like some of them deserve recognition. They had more than 1 succesful group.” To which another user said, “Big hit will never become in big 3. They maybe the biggest company but big 3 will forever big 3. Even any company can be big such as fantagio, play m, starships and etc. They can be big but not big 3. I support the fact that big hit will never be big 3. Cauz bighit is the biggest!” Another user commented, “big hit collecting all of these companies like they're playing monopoly!” Another user shared, “bro my big hit monopoly fear just continues to grow!”

What do you think of Big Hit digging its roots further in the K-pop industry?