Selena Gomez collaborates with PUMA on a new shoe design Phenom Lux
The Phenom Lux shoes and socks will directly benefit the Lupus Research Alliance which is the world's leading private funder of Lupus research
Singer and actress, Selena Gomez has decided to collaborate with clothing and sports accessories brand PUMA on a shoe design which is known as Phenom Lux. The shoes have been designed for training as well as slaying. The shoe line will be an exclusive drop and will be released in limited quantities worldwide.
The Phenom Lux shoes and socks will directly benefit the Lupus Research Alliance which is the world's leading private funder of Lupus research. This is something very close to Selena's heart being someone who suffered from Lupus.
"It’s been really fun to work so closely with PUMA on the design of this shoe. I’m also proud to partner with them in helping to affect lives and bring attention to a cause that is very important to me personally," says Selena.
The Phenom Lux shoe takes after PUMA's new Phenom silhouette and merges true performance benefits while looking stylish and fashionable. The IGNITE foam and forefoot zones in the shoe help to create massive energy returns which give women the power to make their move.
Since Selena is a fan of simplicity with a light touch of bling, the end product looks sophisticated. It is also has a white leather upper with some gold detailing as well as a removable anklet. The shoes will be sold with a pair of peacoat and white transparent socks which will match the shoes.
The Phenom Lux shoes and matching sock set will be available starting April 6 and will be sold exclusively on PUMA and PUMA.com.