Naomi Osaka goes from booed champion to becoming the face of Adidas in a historic deal

From boos to cheers, Naomi Osaka is now a much-loved champion and brands are fighting to have her as their ambassador
UPDATED SEP 14, 2018

When Naomi Osaka defeated Serena Williams in the 2018 US Open final over the weekend to win her first Grand Slam title, she was booed. But in an emotional turn of events, and after Serena Williams took to the stage, the overwhelmed audience came around and cheered Osaka's victory.

Since then the soft-spoken champion has won people's heart. 



 

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