Jeffree Star calls for 'new talented makeup artists', but here's why Internet is warning fans to 'want better'
News of make-up mogul and YouTube influencer Jeffree Star's penchant for racist slurs and feuds have been playing all over the media in the past few years and to stop losing subscribers and fans, he has time and again apologized in public. But it seems that his apparent apologies have done little to make people forget about his racist and misogynistic comments from the past. Recently, he has been targeted by netizens after his tweet where he is throwing an open call for people to draw in talented artists for his cosmetics company. He tweeted on August 17, “Who are some new talented makeup artists that need more exposure? Always looking for new faces to add to the Jeffree Star Cosmetics PR list”.
Who are some new talented makeup artists that need more exposure? 👀🔥 Always looking for new faces to add to the #JeffreeStarCosmetics PR list 💯
— Jeffree Star (@JeffreeStar) August 18, 2020
After this tweet, his fandom went crazy posting in their pictures with faces brightly covered in makeup to show their skills. But a section of netizens were salty. They targeted Star on his attempts to please White people and being indifferent to the Black community. It is no wonder Netizens are calling him out for being racist and are ready to cancel his products after his latest tweets. Their perceptions are based on Star’s racist dialogues from the past. Owing to his statements, Star had earlier lost collaboration with partner Morphe Cosmetics who dumped him in July. As we reported earlier, Star suffered backlash after some of his old videos resurfaced showing him using racist and other types of offensive language.
Vox reported in 2018 that makeup influencer Gabby Zamora highlighted Star’s past as a MySpace musician, when he among other things, threw around the “N-word” and derogatorily referred to Mexicans as poor. During their fallout over a feud in the past, Kat Von D, a tattoo artist and model made similar accusations. Though in 2017, Star made an apology video as damage control for his insensitive remarks. Over the years, while many fans have accepted Star's apology and seemed to give him a chance, many still can’t forget his doings.
In June this year, a user tweeted a thread showing several incidents pointing to Star’s prejudiced behavior. The thread mentions how his Black hairdresser who was fed up with his racist remarks until finally, she decided to call him out. The user also mentions how Twitter has wiped his video compilations where he says “tons of racist things” like "I win by having diamond rims, and you win by being a poor Mexican and "Shut up, you f**cking n***** b***h among many other profanities. “This is insanely old news but some of you are young so I'll give you the benefit of the doubt. Here are some receipts for racist Jeffree star”, she tweeted.
this is INSANELY old news but some of you are young so i'll give you the benefit of the doubt. here's some receipts for racist jeffree star. (a thread) pic.twitter.com/NVOgybFDGI
— 𝕝𝕖𝕞𝕞𝕚𝕖 🎈 (@_lemmie_) June 21, 2020
Now as Star has tweeted his search for an artist, the Internet is still raging. “Your work is good. Please love yourself enough to not pander to a man who hates Black women explicitly. Want better for yourself," one remarked.
your work is good. Please love yourself enough to not pander to a man who hates Black women explicitly. Want better for yourself
— Valerie Complex♓️♎️♋️ (@ValerieComplex) August 18, 2020
“Not you wanting a racist's attention, anyways," another retorted.
not you wanting a racists attention, anyways 😭 pic.twitter.com/KL716X1TWB
— kayleigh (@onikastaIIi) August 18, 2020
“He hasn't even apologized for calling Jackie Aina a gorilla. These people wanting to be apart of Jeffree Star's PR List are just racists. Plain and simple. They don't care about him being a bad person as long as they can get a quick taste of CLOUT” another said reminding fellow users of the things Star has said.
He hasn't even apologized for calling Jackie Aina a gorilla.
— WhyUMakingMeDoDis (@WUMMDD) August 18, 2020
These people wanting to be apart of Jeffree Star's PR List are just racists. Plain and simple.
They don't care about him being a bad person as long as they can get a quick taste of CLOUT. pic.twitter.com/btau3D9aT1
“Also, he has been exposed repeatedly just this past year for using vulgar and offensive language toward Black people so it is his present. I when doing art you need to take opportunities offered but you have to understand what you support” many say feeling opportunities must be opened to all.
also, he has been exposed repeated just this past year for using vulgar and offensive language toward black people so it is his present. i when doing art you need to take opportunities offered but you have to understand what you support.
— destinee 🦇 (@itwasntdestinee) August 18, 2020
Many vowed to cancel him. “Wait y’all are still buying his makeup? Bro cancel culture really doesn’t exist”.
Wait y’all are still buying his makeup??? Bro cancel culture really doesn’t exist #JeffreeStarCosmetics pic.twitter.com/FawVeiZdxz
— ℭ𝔦𝔞𝔬 (@itizzwill) August 18, 2020
Others claimed that people still support him because he’s “White and rich”.
Star who has a 17.3M subscriber base on YouTube is the founder and owner of a commercially successful and popular cosmetics brand called Jeffree Star Cosmetics.