Michelle Obama's 'Becoming' sells more copies in one week than what Trump's 'The Art of the Deal' did in 32 years
While 'Becoming' sold 1.4 million copies in the first week of its release, Trump's 1987 book has sold only 1.1 million copies till date
Michelle Obama's book 'Becoming' flew off the shelves to sell over 1.4 million copies in the first week of its release, easily surpassing the number of copies sold by Donald Trump's 1987 book 'Trump: The Art of the Deal', which has barely managed to sell 1.1 million copies since its release.
According to reports, the former First Lady's books sold out at the rate of almost nine copies per second, on its very first day, making her memoir the fastest-selling book of the year so far; while in the UK, the memoir is close to the top of the book charts.
Although these numbers might not be enough to topple Trump's presidency, it certainly does make him look like a "loser", a term he is so glibly throws at his opponents.
Talbert Wesley Swan II, an American prelate of the Church Of God In Christ serving as the Bishop of the Nova Scotia Ecclesiastical Jurisdiction, in Canada, took to Twitter to point out the bestselling status to the President.
The tweet which said, "HEY DONALD: ‘The Art of the Deal’ by @realDonaldTrump 1.1 million copies sold in 32 YEARS ‘Becoming’ by @MichelleObama 1.4 million copies sold in ONE WEEK Thought you’d wanna know" went up to receive almost 1,800 likes and hundreds of retweets within just an hour.
As another glorious victory for the Obamas, the former first lady's memoir, which was published last Tuesday, received immense praise from media and public, alike. The New York Times called it a “polished pearl of a memoir”, and the Guardian said that it was “dignified” with a “refreshing level of honesty”.
On Amazon.com, more than 200 user reviews gave it five stars. After the initial print run of 1.8 million copies across the US and Canada, publishing company Penguin Random House had already ordered an additional 800,000 hardbacks of 'Becoming'.
On Monday, the company declared that the memoir had sold out almost 725,000 copies in its first 24 hours on sale, which made it the biggest single-day sell of the year, making chief executive Madeline McIntosh address the response as "extraordinary".
Apart from Penguin, the book seems to be doing equally well in other publishing houses including Viking Press and Crown Publishing.
The States' biggest book chain, Barnes & Nobles, stated that the memoir had had the biggest first-week sales of any book this year, beating Bob Woodward’s 'Fear'. “[It] is among the fastest sellers in Barnes & Noble history,” said the firm’s senior director of merchandising, Liz Harwell.
In fact not only has the former First Lady's memoir beaten the President's book to the ground, in the UK too it had leaped up to the second spot on the charts, selling out over 64,732 print copies in just five days, falling right behind 'The Ice Monster' by David Williams.
The memoir is now No. 1 at Amazon and Waterstones. Waterstones non-fiction buyer, Richard Humphreys has said, "This book is, without a doubt, the most exciting publishing event of this year. Her remarkable story of growing up on the South Side of Chicago, through to her two terms as the first lady in the White House, offers us all, in these days of polarisation and hate, a fresh alternative hope."