'Days of our Lives' launches innovative DOOL app as a special gift to fans
'The DOOL' app is a new and free destination where 'Days of our Lives' fans can get more of the show they love.
As a special gift to their loyal fanbase for their dedication and commitment to the Emmy-Award winning daytime series 'Days Of Our Lives' for over 53 years, NBC's longest-running drama series has announced the launch of 'The DOOL' app. 'The DOOL' app is a new and free destination where 'Days of our Lives' fans can get more of the show they love! Slated to launch on the show's 53rd anniversary (Thursday, November 8, 2018) the app will be a unique portal where fans can experience the series as they never have before with more content, games, behind-the-scenes photos/videos, sneak peeks, weekly recaps, and breaking news from the set.
'The DOOL' app, developed by Corday Productions is the show's first dive into the digital realm, a first-of-its-kind for a daytime drama series. Designed to be an exciting new way to engage with current fans, re-engage former fans, and attract social media-savvy viewers; the app is a must-have for any 'Days of our Lives' fan.
"We are excited that after more than two years in development, we are now able to offer a free, interactive destination that will provide more fun and fresh content for the fans of Days of our Lives," said Greg Meng, the series's Co-Executive Producer.
The ultimate superfan platform, 'The DOOL' app will also feature exclusive access to behind the scenes footage, fan-favorite clips from the 'Days Of Our Lives' video vault, exclusive/original content, personalized cast sections, a fan Q&A section, and more! Fans can look forward to regularly updated content every week.
The creative team behind the app include Creative Director Greg Meng, Content Producer Michael Fairman, Director of Communications and Strategic Initiatives Maya Frangié, and the digital app development team Tyson Parsons and Lien Gray with Media Bridge Marketing. The app will be available for download in the App Store as well as Google Play. For more information go to www.TheDOOLApp.com.