A man, believed to be in his 50s, reportedly died after falling from the fourth floor of a shopping center at Canary Wharf, in the second reported death in the east London financial district in 24 hours.

Reports state that people at the center called emergency services to the scene on Tuesday morning as soon as the man, yet to be identified, fell to the ground. 

Workers at the center were reportedly shocked when they heard a "ping" and then a "distinct thud" before the man's body was seen lying near the escalators. The man, who was "wearing a suit," was pronounced dead at the scene at 9 am. The Mirror reported that some also claimed that the man appeared to send a text before plunging to his death

The incident comes just a day after another man died at Canary Wharf underground station, after falling from an escalator. Witnesses claimed that they saw a man being given CPR, with "blood splattered everywhere."

Canary Wharf Group, the area’s owner, tweeted: “We can confirm that there has been a medical incident on the Canary Wharf estate. We are supporting the emergency services in their response.”

The "man in a suit" reportedly landed near escalators on a floor below several restaurants. His phone was found nearby. A manager of one of the restaurants, while talking about the tragedy, claimed that the man had used his cell phone moments before he fell. The man, while talking to MailOnline, said that the victim appeared to send a text on the phone before falling in the Cabot Place mall.

While another witness, who also works at a restaurant in the building, said: "He was a white man, about 50 years old, wearing a suit. He looked like a banker. He was standing by the railing outside Nando's - on the fourth floor. I went down the escalator, I looked up and he had disappeared."

While an employee at Halifax bank, which is on the floor below the restaurants, told the news outlet earlier: "I heard a ping and then a thud so I ran out and looked over the side. There was a body lying there on the floor. He'd fallen straight past me. I couldn't look anymore, I had to look away. We've been told to keep the doors closed and stay inside. I think the police will come and speak to us soon."

Another man, who works in the region, said: "I didn't see the fall, the man was at the bottom of the escalator with a number of Canary Wharf security. A tall gentlemen was standing over him, trying to help. The person on the floor was lying on his back... I had presumed he had a heart attack. His mobile was close to him on the floor. Another gentlemen rushed over, checked his airways and attempted to put him in a recovery position but couldn't, the man has a large build. He didn't appear to have any limb fractures and there was no blood."

The circumstances surrounding the man's death are not yet clear.