Amy Winehouse hologram to go on tour starting next year
Proceeds from the hologram tour will go to The Amy Winehouse Foundation which aids young people suffering from substance abuse.
Eight years after her tragic passing, Amy Winehouse will return to the stage in her virtual form. The late soul singer’s family has approved of a new Winehouse hologram that is expected to begin touring the world next year, Rolling Stone reports.
The digital recreation is the work of BASE Hologram, who have made hologram performances their specialty now. The Winehouse project is the company's third major musical hologram tour. This fall, the company launched its first two productions, one featuring Roy Orbison and the other beloved opera singer Maria Callas.
According to the Rolling Stone report, the show will feature “digitally remastered arrangements of [Winehouse’s] classics” while the hologram “will be backed by a live band, singers and theatrical stagecraft.” The hologram is brought to life by an actress mimicking Winehouse’s stage movements, fleshing it out with prosthetics and computer-generated imagery. The hologram will move along the stage as it “performs” hits like 'Rehab' and 'Back in Black' using Winehouse’s original recordings and a live backing band.
“This is a dream for us,” said Winehouse’s father, Mitch. “To see her perform again is something special that really can’t be put into words. Our daughter’s music touched the lives of millions of people and it means everything that her legacy will continue in this innovative and groundbreaking way.”
All the money the Winehouse family earns from the tour will reportedly go towards The Amy Winehouse Foundation, which aids young people suffering from substance abuse. Winehouse’s tragic death as a result of alcohol poisoning occurred in July 2011. The Forever 27 Club member had struggled with addiction and drug abuse for much of her life.
The plan is for the show to last somewhere between 75 and 110 minutes, with the tour looking to last up to three years. “We will do the best we can in terms of honoring her legacy,” BASE Hologram Chief Executive Brian Becker said. “This is a celebration.” An exact start date for the trek has yet to be announced, though it’s expected to kick off late in 2019.