Explicit clip of woman masturbating inside Ikea store sparks controversy, security tightened as video goes viral
An unidentified woman has pleasured herself in an Ikea store in China, prompting the Swedish furniture company to pledge stricter security. It was not clear when the incident happened but some reports claimed that it was filmed before the coronavirus outbreak because the store was filled with people not wearing face masks.
In the two-minute clip, the woman can be seen wearing only a white shirt as she pleasures herself in various sections of the store. As the shoppers, including pensioners and young children, walked by, the woman sat on a chair and pushed her butt towards the camera.
You can watch the video here.
After doing her stunt on the chair, the woman shifted to a bed and opened her legs before taking off her shirt in a more secluded spot in the store. At some point, it appears she caught the eyes of some guys walking past.
After going viral, the footage was soon taken out of Chinese social media. IKEA has reportedly filed a complaint against the woman and also issued a statement apologizing for the incident. “We oppose and condemn these actions and have reported the incident to the police.
“IKEA is committed to providing home inspiration for the public. We will increase security and cleaning in order to create a safe, comfortable, and healthy shopping experience and environment,” the statement read without revealing the name of the branch.
However, some social media users have guessed that it was a store in Guangdong province of China as Cantonese, a language spoken in southern China, can be heard in the background.
“This woman is so brave, I don’t understand, [she’s] just doing it in broad daylight,” read one Weibo post that gained more than 8,000 likes. “There are so many people around, I just don’t understand,” another user’s comment read.
The furniture company said on Saturday, May 9, that it would take “even more careful security and public cleanliness measures” and encouraged all customers to “browse stores in an orderly and civilized way.”
Reports claimed that for such indecent activity, the woman can face up to 10 days of administrative detention for deliberate public nudity, while those who upload and disseminate obscene content online face up to 15 days of detention and a maximum fine of 3,000 yuan, or just under $425.
Meanwhile, some social media users have identified the woman in the video as a Chinese porn star known as 'Fullfive', although this has not been confirmed yet. Condemning the porn clip, the Chinese government mouthpiece Global Times said if it is confirmed that the woman in the video is ‘Fullfive’, she and her cameraman could face criminal charges including a prison term of up to three years for the offense of "spreading obscene material".
However, this is not the first time that an explicit video has gone viral on China’s tightly controlled social media platforms. In 2015, a Beijing branch of the Japanese clothing chain Uniqlo made headlines after a clip of a couple having sex in one of its changing rooms went viral.
After the incident, five people were arrested, including the young couple, while Uniqlo denied that it was a publicity stunt. The Chinese Cyberspace Administration said at the time that the clip “severely violated socialist core values”.