Apple announces launch date, price for TV+ streaming service
The launch date was announced November 1 and the streaming service will begin with shows such as Jennifer Aniston and Reese Witherspoon's 'The Morning Show'
Apple announced Tuesday more details regarding its TV+ streaming service which has been in development for a while now. The launch date was announced as November 1 and the streaming service will begin with shows such as Jennifer Aniston and Reese Witherspoon's 'The Morning Show', the trailer of which had been unveiled recently.
The price for subscription is currently $5 per month for a family subscription and to also invite more people to signup for the service the tech giant is offering all clients who buy an Apple device free subscription of TV+ for a year.
According to a report in the Hollywood Reporter, the announcement was made by Apple CEO Tim Cook at the company's annual fall product event and he also acknowledged the increased interest in the streaming service. The launch of this streaming service will complete other services on the Apple TV app which include storefronts that offer buying and renting titles and subscription options to third-party streaming services including HBO Now and Showtime.
This move is seen as an attempt by Apple to expand on the revenue it already has from subscriptions of Apple Music and iCloud. Apple's TV+ will also be available with Samsung, Roku and Amazon Fire TV devices as the tech giant struck deals with manufacturers to push for reach when it comes to their entertainment programming.
The plans regarding Apple's entry into the entertainment industry became public when they hired Sony television veterans Jamie Erlicht and Zack Van Amburg in 2017. It was this duo which assembled the team over the last two years and has also bought a string of originals including 'The Morning Show' and 'See', which stars Jason Momoa and the Hailee Steinfeld starrer 'Dickinson'. 'For All Mankind', a space drama is also a TV+ product.
Other creators who have signed deals with Apple include Steven Speilberg, J. J. Abrams and Oprah Winfrey, however, not much has been revealed about their projects.