Marvel's Black Panther is set to be released in February, and it will be to the black community, what Wonder Woman is to young girls. The movie has more or less become a poster child for the appropriate representation of people of color on screen.
This is precisely why New York native Fredrick Joseph wants the children of Harlem – mostly occupied by African Americans – to watch the film. “To me nothing is more important than inclusion and representation for children,” explained the marketing consultant.
Fredrick explains that Black Panther is so much more than a superhero movie, it is a "bigger moment in time." “I want these children to be able to see that people who look like them can be superheroes, royalty, and more,” Fredrick explains in the campaign page he has launched to raise money for a movie date with The Boys and Girls Club of Harlem.
The campaign, which has already achieved thrice more than their target amount of $10,000, is a testament to the success of the film and changing mindset of the people. Hollywood seems to finally understand that investing in new voices is as lucrative as it is a moral requirement.
The unbelievable success of female-led, female-directed superhero film Wonder Woman is the proof of the same. The record that Black Panther has set a month before its release also resonates the same sentiments. With the first 24 hours of Black Panther ticket pre-sales, it became the largest sale when compared to any other Marvel movie ever.
According to a survey conducted by Fandingo, Black Panther is the most anticipated movie of 2018, while Avengers: Infinity War – which features Black Panther among other DC superheroes – is the second-most anticipated movie. Meanwhile, Chadwick Boseman, who plays the lead role, is the most anticipated comic book hero in a standalone movie this year.
“Black Panther is riding an incredible wave of momentum right now,” Erik Davis, managing editor at Fandango, said in a release that revealed that it beat even the record of Captain America: Civil War. “It’s one of the biggest and most anticipated movies to ever open in the month of February, and its trailers have electrified the internet. Tickets have been going fast ever since pre-sales started on Fandango late Monday.”
Here is a taste of how excited and inspired fans are for Black Panther:
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