Privacy Policy

Last updated: October 2025

1. Introduction

This Privacy Policy describes how MEAWW (“we,” “us,” or “our”) collects, uses, shares, and protects personal information when you access our websites, mobile experiences, newsletters, and any other services that reference this Policy (collectively, the “Services”).

MEAWW is operated collaboratively by:

Scale Content Inc., a company organized under the laws of the United States; and
Eleven Int Service Private Limited, a company incorporated in India.

Depending on the nature of the processing and applicable regional laws, each entity may act as an independent or joint data controller for your personal information.

We process personal data in accordance with applicable privacy laws, including the EU and UK General Data Protection Regulations (GDPR), the California Consumer Privacy Act as amended by the CPRA (CPRA), Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), and India’s Digital Personal Data Protection Act (DPDP Act 2023), as well as other applicable local laws.

By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect

We collect both personal information (data that can identify you) and non-personal or aggregated information.

A. Information You Provide to Us

We may collect information that you provide directly, such as:

Name, email address, and message content when you contact us or subscribe to newsletters.
Account or profile information if you register, comment, or interact with community features.
Information you provide for contests, surveys, or promotions.
Payment-related details (handled by secure third-party processors where applicable; we do not store full payment card numbers).

B. Information Collected Automatically

When you use our Services, we may automatically collect:

Device and browser details, IP address, approximate location, operating system, referring URLs, and usage data (e.g., pages viewed, time on site, links clicked).
Cookies and similar technologies for essential site functionality, analytics, personalization, and advertising.
Log data and technical information used to prevent fraud, detect abuse, maintain security, and diagnose issues.

We use both first-party cookies (set by MEAWW) and third-party cookies (set by analytics and advertising partners).

C. Information from Third Parties

We may receive information from:

Advertising, analytics, or social-media partners who may supply aggregated insights (for example, audience segments, interest categories, or campaign performance metrics).
Affiliate networks and sponsorship partners for tracking purchases, conversions, or referrals.

Where required by law, such data is collected and shared only with your consent.

3. Legal Bases for Processing

Depending on jurisdiction and context, we rely on one or more of the following legal bases:

Consent – for marketing communications, non-essential cookies, and optional features.
Contract – to provide requested Services or deliver products to which you have subscribed or registered.
Legitimate Interests – for security, analytics, fraud prevention, and business operations, provided these interests are not overridden by your rights and freedoms.
Legal Obligation – to comply with law enforcement, regulatory requirements, tax, accounting, or other legal obligations.

You may withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

4. How We Use Information

We use the information we collect to:

Deliver, maintain, and improve our websites, apps, and related Services.
Personalize content, recommendations, and user experience.
Send newsletters and marketing communications (where permitted by law and your preferences).
Respond to your requests, inquiries, and support needs.
Analyze usage and trends to understand audience behavior and improve our Services.
Protect against fraud, abuse, spam, and security risks.
Comply with legal obligations, enforce our Terms of Service, and protect our rights and those of our users and partners.

5. Cookies and Tracking Technologies

We use cookies, pixels, tags, SDKs, and similar technologies to:

Operate and secure the site (essential/functional cookies).
Measure audience engagement and site performance (analytics cookies).
Personalize content and remember user preferences.
Deliver and measure advertising, including interest-based or behavioral advertising where permitted (advertising cookies).

Essential cookies are required for the site to function and cannot be disabled through our systems. Other cookies (such as analytics or advertising) are subject to consent where required by law.

You can manage your preferences:

Via our cookie banner or cookie settings tool (where available).
Through your browser settings, by blocking or deleting cookies.
For U.S. residents, we honor Global Privacy Control (GPC) signals for applicable opt-out rights where required by law.

A detailed list of cookie categories and partners is available in our Cookie Policy.

6. Advertising and Affiliate Disclosure

This site is affiliated with CMI Marketing, Inc., d/b/a Raptive (“Raptive”) for the purposes of ad placement. Raptive may collect and use certain data for advertising, analytics, and measurement. To learn more, please visit: https://raptive.com/creator-advertising-privacy-statement/

We also participate in affiliate and sponsorship programs that allow us to earn commissions on qualified purchases or actions. Editorial choices are independent and not dictated by affiliate or advertising partners.

Advertising partners may use:

Cookies, pixels, and similar technologies.
Hashed identifiers (such as hashed email or device identifiers) to provide more relevant ads where permitted by law and your preferences.

Under the California Privacy Rights Act (CPRA), personal data used for cross-context behavioral advertising may be considered a “sale” or “sharing” of personal information. California residents may opt out through:

Our “Do Not Sell or Share My Personal Information” link in the footer of the site, or
The privacy preferences tool, or
By contacting us as described in Section 11 and 14.

We do not collect or use sensitive personal information to infer characteristics or for purposes not permitted under CPRA.

7. Data Sharing and International Transfers

We may share personal data with:

Service providers and vendors who assist with hosting, analytics, advertising, email delivery, payment processing, security, and other operations. These providers are bound by contractual data-protection obligations.
Professional advisors (such as legal, financial, or security consultants) when necessary.
Authorities or legal entities where required to comply with applicable laws, regulations, court orders, or legal process, or to protect our rights, property, users, or the public.

Your information may be transferred and processed in the United States, India, the EU/UK, or other jurisdictions with different data-protection standards. Where required, we use appropriate safeguards such as:

Standard Contractual Clauses (SCCs)
The UK’s International Data Transfer Addendum (IDTA)
Other equivalent mechanisms approved by relevant authorities.

8. Data Retention

We retain personal data only as long as necessary for the purposes set out in this Policy or as required by law (for example, tax, accounting, or legal compliance).

When data is no longer needed, we will either:

Delete it,
Anonymize it, or
Aggregate it so it can no longer be associated with an identifiable individual.

We may retain security and fraud-prevention logs for a reasonable period to detect, investigate, and prevent abuse or unauthorized access.

9. Security

We apply appropriate technical and organizational measures to protect your information, which may include:

TLS encryption in transit,
Access controls and authentication,
Segregation of duties and least-privilege principles,
Periodic security reviews and monitoring.

No system is completely secure, and we cannot guarantee absolute security, but we strive to maintain industry-standard protections.

10. Children’s Privacy

Our Services are not directed to children under 13 in the U.S. or children under 16 in the EU/UK without verifiable parental consent. We do not knowingly collect personal data from children in these age groups.

If we become aware that we have inadvertently collected personal information from a child under 13 (or under the applicable minimum age threshold), we will take reasonable steps to delete it in accordance with COPPA and other applicable laws.

Parents or legal guardians may contact us to review or request deletion of a child’s information (see Section 14).

11. Your Privacy Rights

Depending on your jurisdiction, you may have rights such as:

Access – to obtain a copy of your personal data.
Correction (Rectification) – to correct inaccurate or incomplete data.
Deletion (Erasure) – to request deletion of your personal information, subject to legal exceptions.
Restriction – to request limits on how we process your data.
Objection – to object to certain processing (e.g., direct marketing or processing based on legitimate interests).
Portability – to receive your data in a structured, commonly used, machine-readable format and/or request its transfer to another service.
Withdrawal of consent – where processing is based on consent.
Opt-out of targeted advertising or “sale/share” of personal data – where applicable under CPRA and similar laws.

We do not discriminate against individuals for exercising their privacy rights as permitted by law.

To exercise any of these rights, please email contact@meawwworld.com with the subject line “Privacy Request”. We may take steps to verify your identity before fulfilling your request and will respond within the timeframes required by applicable law.

12. Cross-Regional Rights Details

EU/UK Residents

Under the GDPR and UK GDPR, you have the rights described above and may lodge a complaint with your local Data Protection Authority if you believe your rights have been violated.

We process data primarily under:

GDPR Article 6(1)(a) – Consent
GDPR Article 6(1)(b) – Contract
GDPR Article 6(1)(f) – Legitimate Interests

California Residents

Under the California Consumer Privacy Act (as amended by the CPRA), you may have the right to:

Know what personal information we collect, use, disclose, or “sell/share.”
Request correction or deletion of your personal information (subject to exceptions).
Opt out of the “sale” or “sharing” of personal information, including for cross-context behavioral advertising.
Limit the use and disclosure of sensitive personal information (where applicable).

You may exercise these rights:

Via our “Do Not Sell or Share My Personal Information” link in the site footer, or
By emailing us as described in Sections 11 and 14.

We do not use sensitive personal information for purposes not permitted under CPRA.

India Residents

Under the Digital Personal Data Protection Act, 2023 (DPDP Act), you may:

Access, correct, and erase your personal data;
Withdraw consent (where applicable);
Register a grievance with our Grievance Officer.

See Section 14 for contact details.

13. Email and Marketing Communications

You may unsubscribe from marketing or newsletter emails at any time by using the unsubscribe link included in each email or by contacting us directly.

We may still send you transactional or service-related communications (such as account notices, security alerts, or policy updates) where permitted by law, even if you opt out of marketing messages.

We comply with CAN-SPAM, PECR/UK PECR, DPDP, and other applicable marketing and anti-spam regulations.

14. How to Contact Us / Data Protection & Grievance Officer

If you have questions about this Privacy Policy, our data practices, or wish to exercise your privacy rights, you may contact us at:

Email (Global Privacy & Rights):
contact@meawwworld.com

Data Protection & Grievance Officer (for GDPR/DPDP & other privacy inquiries):
privacy@meawwworld.com

Mail (India):
Eleven Int Service Private Limited
D-502, Wallfort Heights
Outer Ring Road, Bhatagaon
Raipur, Chhattisgarh 492001
India

Mail (U.S.):
Scale Content Inc.
1178 Broadway, 3rd Floor #3469
New York, NY 10001
United States

We will review and respond to inquiries and complaints in accordance with applicable laws and timelines.

15. Changes to This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or business developments. When changes are material, we will provide a prominent notice, such as:

Posting an update banner on our Services, and/or
Sending an email notification where appropriate.

The “Last updated” date at the top of this page indicates when the Policy was most recently revised.

16. Governing Law and Jurisdiction

This Privacy Policy is governed by the laws of India and the United States (where applicable), without prejudice to any mandatory protections you may have under your local laws.

Disputes arising under or in connection with this Privacy Policy may be subject to the jurisdiction of the competent courts of Raipur, Chhattisgarh, India, or New York, USA, as appropriate, and subject to any overriding consumer or data-protection rights you may have in your country of residence.